Scott Roberts

Experience

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  Next

  Aug 2000 - Dec 2010

  Sales Assistant
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  BBC News

  Oct 2006 - Jul 2007

  Freelance Production Assistant

  Studio production and travel news reporting for BBC Radio Gloucestershire.

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  BBC News

  Jul 2008 - Sept 2008

  Freelance Production Assistant

  Studio production for BBC Sussex breakfast show.

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  BBC News

  Jul 2009 - Sept 2009

  Freelance Journalist

  Worked primarily across BBC Radio Devon programmes and bulletins but also produced content for the web and regional TV news for the South West of England.

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  Atlantic FM

  Sept 2009 - Sept 2009

  Freelance Journalist

  Produced and presented timed bulletins for Cornwall.

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  Kmfm

  Oct 2009 - Oct 2009

  Freelance Journalist

  Produced news and sport for Kent across eight networked radio stations.

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  Gaydar Radio

  Feb 2010 - Jul 2012

  News Editor

  Responsible for the production and presentation of news output.

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  UKRD Group Ltd

  Feb 2010 - Apr 2010

  Freelance journalist

  Produced and presented news and sport for West Sussex.

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  MEDIA SOUND HOLDINGS LIMITED

  Jul 2012 - Aug 2012

  Freelance Journalist

  Produced and presented timed bulletins for Sussex across four radio stations.

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  PinkNews

  Sept 2012 - Apr 2015

  Editor

  • Line management of two news reporters and freelancers.• Responsible for managing an online news operation publishing 8-10 stories per day via CMS. • Ensured full legal compliance and distributed daily e-newsletters to 10,000 subscribers.• Used Google analytics to report on daily main site and story click throughs from social media. • Increased average daily views from under 50,000 to more than 100,000 under editorship.

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  Terrence Higgins Trust

  Apr 2014 - Sept 2015

  Press and Social Media Officer

  • Jointly handled all media enquiries in a busy press office and planned a proactive schedule of PR and social media content reflecting the charity’s work at a national level and across 32 regional centres.• Achieved national coverage for the charity’s response to offensive comments from UKIP leader Nigel Farage about a proposed ban for migrants living with HIV with media hits for the CEO in five national newspapers and broadcast slots on BBC, Sky News and ITV News.• Worked with BBC Three and external agencies to create a series of social media sexual health awareness videos, infographics and online quizzes targeting hard to reach youth audiences and UK African communities for World AIDS Day - the charity’s biggest campaign. • Substantial experience of building and maintaining effective relationships across organisational departments, liaised closely with the SMT and service users living with HIV. Show less

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  Haven House Children's Hospice

  Sept 2015 - Oct 2018

  PR, Communications and Celebrity Manager

  • Drafted and implemented a new communications strategy with a stronger emphasis on services, key messages, stakeholder engagement, volunteering and diversity; generated more than 750 media hits in 2017/18 (+15%) with regular evaluation of impact. • Worked to create a podcast series for audiences unfamiliar with a children’s hospice environment which was widely shared on social media channels and promoted by Together for Short Lives and Hospice UK. • Delivered campaigns for Hospice Care Week and Children’s Hospice Week and successfully pitched features to BBC Children in Need, BBC London, The Daily Mail, The Express, ITVBe, LBC and The Sun. • Exceeded £10,000 communications budget income target for 2017/18 with donations from celebrity supporters; created new fundraising products and secured Sir Martin Sorrell, former BP chairman Lord Browne, Dragons’ Den star Deborah Meaden and Evan Davis for the Haven House Business Breakfast. Show less

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  Barnardo's

  Oct 2018 - Jan 2021

  Regional Media and Communications Manager

  • Responsible for implementing a regional media and communications strategy, delivered effective media and digital content to support Barnardo’s key campaigns and business lines across its London region while protecting the charity’s reputation.• Recipient of the Charity Comms Inspiring Communicator Award 2020 in recognition of developing and implementing a series of innovative digital projects for Barnardo’s including a podcast series and online radio station which was listened to over 3,000 times in six months.• Implemented a multi-channel communications strategy for Barnardo’s new Covid-19 helpline for Black and Asian families and worked with digital colleagues to analyse and segment audiences and tailor communications and key messages for diverse community groups.• Skilled at producing rich and powerful brand materials with service users for delivery on external and internal channels; collaborating with policy and marketing colleagues to strengthen corporate relations with key stakeholders, including local authorities and CCGs. Show less

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  Bliss

  Jan 2021 - Oct 2021

  Interim Communications Manager

  • Led and managed a multidisciplinary communications team of five at the UK’s leading charity for premature and sick babies with oversight of brand, creative, marketing, digital and media relations.• Oversaw all aspects of team management with responsibility for planning and budgeting, forecasting, reforecasting, signing off expenditure, setting targets, objectives and reporting regularly on KPIs.• Provided expert communications and stakeholder advice to the chief executive and senior management team to support the delivery of effective internal and external communications.• Demonstrated effective line management while successfully developing and expanding the size of the communications team with the successful recruitment of new staff. Show less

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  Barnardo's

  Nov 2021 - now

  • Leading and managing the stories and copywriting team, supporting colleagues with dynamism and enthusiasm at all levels from frontline project workers to the corporate leadership team.• Working at both a strategic and operational level to ensure colleagues across the Fundraising and Marketing directorate have compelling copy and content for the charity’s key campaigns.• Bringing teams together from across the charity to improve collaboration and best practice by demonstrating how storytelling can be done authentically and differently. • An advocate for innovation in a large, complex and multi-layered organisation; trusted colleague and participant of Barnardo’s Emerging Leaders Programme 2024. Show less • Responsible for helping to deliver a national media strategy while leading on a range of portfolio areas to amplify the work of Barnardo’s.• Generated over 300 items of national and regional media coverage for Barnardo’s response to the Government’s review of children’s social care for England with coverage secured on Sky News, ITV, Daily Mail and Sunday Express.• Drafted editorials with successful placement in key media titles for senior politicians to influence the legislative process and amplify their voice on important issues.• Adept at providing agile and effective communications and digital content support inside a large and complex multi-layered organisation while matrix reporting to a diverse range of senior stakeholders.• Provided out of hours and weekend media support as duty press officer on a rota basis and prepared a morning media coverage report to senior managers across the organisation. Show less

  • Project Worker - Employment, Training and Skills

    Dec 2024 - now

  • Senior Stories and Knowledge Manager

    Oct 2022 - Dec 2024

  • Home Support Worker

    Mar 2022 - Jan 2024

  • National Media Officer

    Nov 2021 - Oct 2022