Experience

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  Young & rubicam

  Jan 1983 - Jan 1987

  New business research supervisor

  Responsible for New Business Consumer Research and Creative Strategy. New client wins included Advil, USA TODAY, U.S. Army, Dr Pepper, Gillette.

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  The coca-cola company

  Jan 1990 - Jan 2000

  Managing director

  Led cross-functional teams (i.e., Sales, Finance, Operations, Marketing) supporting 200,000+ Local Market Customers in 6 key sales markets across a network of 50+ distributors. Responsible for product management and program management in multi-channel distribution matrix.

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  Marketsquare technologies

  Jun 2001 - Jun 2003

  Chief executive officer

  MarketSquare is a Marketing Technology firm. Created, developed and launched Retail Store Diagnostics Software to help B2B clients manage third party distribution channel partners. Designed, developed, and deployed Local Store Marketing Print-On-Demand technology for retailers to micro-target consumers. Sold combined software platform to national marketing firm.

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  Mobile digital media

  Aug 2002 - Mar 2005

  President of marketing and business development

  Collaborated with software developers (EA Sports, SEGA, Atari), operating system partners (e.g., Microsoft, Palm, Apple) to develop applications for mobile devices. Responsibilities also included Product Portfolio Management, Sales Channel Management (i.e., Retail, E-Commerce, 3rd Party Publishers); Marketing Management online and offline. Developed and launched 12 products in 18 months. Sold firm to mobile phone app developer.

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  Innovation 90

  Jan 2005 - now

  Chief executive officer

  Innovation 90 is an innovation firm that helps clients build breakthrough solutions and overcome objections while systematically eliminating risk and accelerating adoption. We adopt a human-centric point of view to understand needs, rapidly prototype for feedback, and create financial, operational, and marketing models to make new ideas easy to implement.See what's worked with companies like Apple, Tesla, Google, Hospital Corporation of America, and Equifax to name a few. These companies hired us to drive innovation, new product development, IP licensing, and the implementation execution necessary for new product or service launches. Show less

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  Duke university

  Aug 2015 - Mar 2021

  Innovation executive at large

  Teach Design Thinking courses combining social sciences methods with the engineering and design disciplines to turn ideas into reality in 90 days. A simple 7-Part framework makes lives better, simpler, easier, cheaper or healthier.Partial Workshop list includes UPS, Newell Rubbermaid, SAP.

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  Equifax

  Dec 2019 - Jan 2021

  Svp, chief innovation officer

  Identify, develop and execute high-impact service, process and business model innovations aligned with business goals and growth priorities such as Customer Co-creation MVPs, Data & Analytics AI/ML, and IP Licensing. Develop, educate and train teams on new approaches like Design Thinking, Rapid Prototyping, Value Creation Storytelling to accelerate B2B2C adoption. Act as the Innovation champion for Product Managers, Program Managers and Project Managers.

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  Shadow-soft

  Jan 2022 - now

  Executive vice president

  At Shadow-Soft, we Make Optimal Possible. That means meeting customers where they are in their IT modernization journey and building capabilitiies for "high velocity" supply chain industries like Manufacturing, Transportation and Logistics, Retail, and Finance.