Buma Krause

Experience

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  Poligrafbumresursy

  May 2015 - Oct 2018

  Product & Business Development Manager

  ● Landed and maintained relationships with 6 B2B clients: 3 schools, 2 universities, 1 retail chain by performing cold calls and product presentations onsite ● Multiplied B2C sales by 10, by customizing product packaging based on trend research● Identified reliable suppliers in China, Korea, Russia, Germany & Malta, negotiated buying prices remotely & on site ● Analyzed Customers Paths & Production process to identify improvement potentials ● Delivered competitor, customer and international supplier research & analysis, held presentations to a CEO Show less

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  AIESEC

  Oct 2016 - Dec 2017

  Vice-President of the Local Committee, Marketing Manager

  ● Managed a marketing and project team of 5 employees ● Initiated and organized a global exchange program for 17 young European leaders and Kyrgyz host families ● Developed a marketing campaign to promote the project (series of workshops in the city coffee houses)● Organized intercultural festival “Global Village” (12 countries) for 6000 attendees 4 times a year ● Found and maintained relationships with B2B partners & sponsors (universities, local businesses, international foundations) ● Developed and monitored marketing campaigns offline, on Facebook & Instagram (setup, analysis, optimization) Show less

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  Eurex

  Oct 2019 - Mar 2020

  Marketing Analytics Intern at Eurex Frankfurt AG, Deutsche Börse

  ● Initiated and performed a partial redesign of the website resulting in improved conversion rates and brand communication● Initiated & developed (with a senior colleague) a Website Manual to avoid inconsistences in the work of the future interns ● Managed text and visual content using Core Media Studio CMS● Developed Marketing KPI reports for LinkedIn, Twitter, YouTube and Website, ● Created data visualizations for a Marketing team of 13 people

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  Career Ambassador Foundation

  Apr 2020 - Aug 2021

  Project Manager & Learning Experience Designer

  ● Managed an 8-month long project, 25k $ budget, team of 6, 250 participants (planned, budgeted, adjusted milestones)● Developed a UX/UI concept of the educational App & learning experience based on analysis of 7 competitive products & 150 Customer Development questionnaires ● Initiated Customer Development activities & Sales Funnels integration ● Initiated & hosted educational Live Streams on business management topics on the website (60+ regular participants)

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  The Adecco Group

  Sept 2021 - now

  Product Manager