Kyle Turadek

Experience

• 

  Huffman, Inc.

  Sept 2015 - Sept 2018

  Digital Coordinator

  Oversaw all digital channels/website.- Customer database management + lead generation in the manufacturing industry- Developed companies first e-comm site (Wordpress)- Led organic SEO growth - strategies targeted at generating local relevance and NBO. - Created a complete SOPS for sales, marketing and management.

• 

  Rip Curl

  Oct 2018 - Mar 2022

  Operate and oversee digital channels and site content.- E-Comm: (Magento II): Homepage, PLP/PDP, Merchandising, Blog Content & Construction, Copywriting - Paid: Strategy & reporting for Social & Search campaigns. Assist Agency in overall strategy, targeting & reporting (Ad Mngr + GA).- SEO: Assist Agency in strategy, copywriting and frontend implementations.- SMS: Oversee content, strategy and acquisition.- Amazon: Storefront, ASIN A+ Detail, PDP content, etc.- Social Media: Digital voice of brand, support pillars, develop best practices and ensure consistencies on all social platforms- EDM: Drive daily e-mail marketing content, strategy and database acquisition. (Campaign Monitor)- Content Mgmt: (AEM): Curate & distribute all US organic, paid, athlete and retail digital content. Show less

  • Digital Marketing Specialist

    Aug 2021 - Mar 2022

  • Digital Marketing Coordinator - Rip Curl USA

    Oct 2018 - Oct 2021
• 

  DRVE Digital, LLC

  Aug 2021 - now

  Founder

  DRVE Digital, LLC is a holistic digital marketing agency focused on growth and branding. The agency offers a range of services including paid and owned channel consulting/management, site development (UX/UI, CRO, Catalog), branding, design and content creation.

• 

  TravisMathew

  Mar 2022 - Nov 2022

  Digital Marketing Specialist

  Digital Marketing Specialist focusing on paid media management for TravisMathew, Cuater and TravisMathew Women's brands. Channels include paid social, search, display, OTT/CTV and native.

• 

  BYLT Basics

  Nov 2022 - now

  Accelerate the growth of BYLT Basics’ direct-to-consumer business by deploying customer acquisition & retention strategies across paid, owned and organic channels. Implement, develop and manage all digital advertising channels for BYLT Basics.

  • Director of Growth

    May 2023 - now

  • Manager, Paid Media

    Nov 2022 - Jun 2023