Keshvi Mehta

Keshvi Mehta

Marketing Intern

Followers of Keshvi Mehta488 followers
location of Keshvi MehtaKolkata, West Bengal, India

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  • Timeline

  • About me

    Marketing Enthusiast | Seeking new opportunities | ICICI Bank | PGPM (ICFAI Business School, Kolkata)

  • Education

    • The Bhawanipur Education Society College

      2017 - 2020
      Bachelor of Business Administration - BBA Marketing
    • ICFAI Business School

      2021 - 2023
      Master of Business Administration - MBA
  • Experience

    • Kotak Mahindra Bank

      Dec 2019 - Feb 2020
      Marketing Intern

      Roles and Responsibilities : •Conducted competitive intelligence research to analyze consumer perceptions of various digital banking features and identify opportunities for competitive differentiation.•Developed and nurtured business relationships with new and existing companies to explore potential marketing partnerships and collaboration opportunities.

    • Punjani Graphics Pvt Ltd

      Aug 2020 - Jan 2021
      Management Trainee

      Roles and Responsibilities :•Analyzed customer feedback to identify trends and opportunities for product/service improvement and marketing strategies.•Maintained meticulous inventory records, ensuring product availability and facilitating data-driven marketing decisions.•Coordinated and actively participated in client meetings, gathering insights into customer needs and preferences.

    • Magnum Finvest Services

      Feb 2022 - May 2022
      Marketing Intern

      Roles and Responsibilities: •Conducted primary and secondary market research to gain profound customer insights, informing strategic decision-making.•Analyzed customer feedback to detect trends and devised tailored solutions, enhancing customer satisfaction and retention rates.•Collaborated with team members to create multi-platform content (written, video, image) for social media channels (Instagram, Facebook, LinkedIn, YouTube), driving heightened brand visibility and audience engagement. Show less

    • Valkyries Sports club

      Jul 2022 - Feb 2023
      Core Committee member

      Sports Club of IBS Kolkata

    • IBS KOLKATA

      Aug 2022 - Feb 2023
      Digital Marketing Ambassador

      Roles and Responsibilities:•Increased brand awareness and engagement for IBS-Kolkata across social media platforms (Instagram, Facebook, LinkedIn, Youtube) through strategic content creation and community management.•Developed engaging content (posters, artwork, captions) for IBS-Kolkata's social media channels.

    • ICICI Bank

      Apr 2023 - Mar 2024
      Wealth Manager

      Roles and Responsibilities : •Tailored financial plans for diverse portfolios and individual needs based on in-depth client understanding.•Developed and implemented strategies to attract high-net-worth clients, analyzed data for targeted investment strategies, and expanded the client base.•Managed wealth management tasks including risk profiling, client onboarding, ongoing relationship management, and exceptional customer service.Achievement : •Appreciation for a great start in Moner Moton Banking (an initiative by ICICI Bank). Show less

  • Licenses & Certifications

    • Certification in Insurance in India

      Insurance Institute of India
      Jul 2023
    • The fundamentals of Digital Marketing

      Google Digital Garage
      Apr 2022
    • Digital Marketing

      Seven Boats Academy
      Nov 2022
    • Design Thinking

      KPMG India
      Aug 2022
    • NISM Series V A: Mutual Fund Distributor's Certification

      National Institute of Securities Markets (NISM)
      Aug 2023