
Sahil Dara
Summer Trainee

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About me
Manager - Trade Sales
Education

Lovely Professional University
2016 - 2018Master of Business Administration (M.B.A.) Marketing and Operations Management AActivities and Societies: - Active member of marketing Club. - Attended workshop on Digital marketing by IIM calcutta.-Attended workshop on Enterprenaurship Development Programme by NIESBUD.-Participated in case study competition.

Ludhiana College of Engg. and Technology, Ludhiana
2012 - 2016Engineer’s Degree Mechanical Engineering AActivities and Societies: AutoMECH - Attended a workshop on Creative thinking.
Experience

Hero Cycles Ltd
May 2013 - Jul 2013Summer TraineeAs a summer trainee, I learned various things like Rim manufacturing, Electroplating of components and polishing of components as well. I came to know about new technology which they were using for their production. Almost every process is automatic and performed with the help of industrial robots and automatic machines. Thus increasing their productivity and quality.

Green Dot Electric Limited
Jan 2016 - Jun 2016Mechanical Design InternAs a Design Intern in the company, I used to design 3D models of the product they manufactureres and then to standardize the designs so as to ensure consistancy in their products.

Camp K12
Dec 2016 - Apr 2017This is my second internship with Camp k-12 on Digital Marketing. In this Internship I'm working as a Team Leader instead of team member and handling a team of 10 members.My key roles in this Internship are- Promoting company on various social media platforms like facebook, twitter and youtube.- Going to schools for enrolling them in national level competiton conducted by Camp k-12. This competition consists of app development, Graphic design, Photography and greeting cards.- To check their submitted reports of all team, Motivate them towards work so that they can work with full enthusiasm. Show less
Digital Marketing Intern
Feb 2017 - Apr 2017Digital Marketing Intern
Dec 2016 - Jan 2017

Republic Motors Inc
Dec 2016 - Jan 2017Sales InternTo find the people who want to take dealership of e-rickshaws through a market servey..During survey target audiance was Automobile dealers, spare part dealers and renting business. There was direct interaction with the Managing Directors of dealers.

Apollo Tyres Ltd
Mar 2017 - Apr 2017Marketing InternDuring this internship, I was part of Network expansion project i.e. to expand retail network of apollo tyres.During this 2 month time horizon, I did prospecting in Punjab Area and find potential prospects who are willing to be a part of apollo family.While prospecting target audiance was Tyre dealers, Spare parts dealers and Battery Dealers. During this internship some of my marketing learnings are: - Conversion of cold call into hot call- Prospect Shortlisting- Identification of hot prospects- Use of some prospecting techniques like Endless chain technique and Enquired potential prospecting.- To understand customer psychology in decision making. Show less

ITC Limited
Jun 2017 - Jul 2017Marketing InternIn this internship my key roles were:- To understand distribution models of different FMCG Companies.- To compare other companies distribution process with ITC distribution process.- To understand the market coverage of ITC Products on highways.- To understand the different modes of servicing in FMCG industry.- To understand the marginal difference between different FMCG companies and compares it with ITC margins.- To analyze the gap i.e. where it comes in terms of distribution and recommend a suitable model of distribution for ITC Portfolio. Show less
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Qrius (formerly The Indian Economist)
Jun 2017 - Jul 2017Marketing Analyst- To create a marketing thesis on Brand loyalty which includes how brand loyalty helps businesss drive(The Indian Economist).- Peer to Peer marketing which includes creating downloads of app as per the given targets .- Received letter of recommendation for achieving Targets and given recommendations in marketing thesis.
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Pancham Hospitals (Super Specialty Hospital)
Jul 2017 - Jul 2017Marketing InternIn this internship, my key responsibilities was:- To execute market campaigns in different associations like Bar association, Hand tools association.- Going to doctors in the rural areas , enquiring about what type of patients they treat and where do they refer patients in case of emergency.- To aware doctors in rural areas about Pancham hospital by telling what services do hospital offers and telling them to join hands with pancham hospital for emergency cases i.e. refer patients to pancham hospitals. Show less

Be Cre8v
Jun 2018 - Jun 2018Cre8v Education InternTo teach students STEAM(Science, Technology, Engineering, Arts and Maths) through different Projects. Each project has specific science included which we use to teach to kids.

Bajaj Electricals Ltd
Jul 2018 - Oct 2021In this current Role, I am responsible for:- Primary sales and Secondary Sales Growth on MOM as well as YOY.- Managing Distributor sales officers for achieving the required Target for the month.- Ensuring distributor should get healthy Return on Investment.- Ensuring distributor net investment in the business.- Taking care of the collection part from the market.- Handling an area of Moga, Ludhiana , Fatehgarh sahib , Rupnagar, Hoshiarpur, SBS Nagar.- Conducting weekly and monthly meetings with Distributor, DSOs and concerned company officials on ROI, Primary sales growth, Secondary Sales growth and it's tracking on regular basis. Show less
Territory Head - Trade Sales
Jan 2020 - Oct 2021Territory Head - RREP
Jul 2018 - Jan 2020

Havells India Ltd
Oct 2021 - Feb 2022Assistant Manager
Usha International
Mar 2022 - Jul 2022Senior Territory Manager
Kaff India
Aug 2022 - Nov 2022Sr. Sales Executive
Bajaj Electricals Ltd
Mar 2023 - nowManager - Trade Sales
Licenses & Certifications

Solidworks
3D Skills and innovationsJun 2014- View certificate

NX CAD
CADD Centre Training Services Pvt Ltd.Jan 2016 
AutoCAD
Genius Computer Institute - IndiaJun 2013
Honors & Awards
- Awarded to Sahil DaraLetter of Recommendation The Indian Economist Jul 2017 Received Letter of recommendation from The Indian Economist for achieving the required targets within given deadline.
- Awarded to Sahil DaraCertificate of appreciation Republic Motors Feb 2017 I was appreciated by Republic Motors for conducting a Market Survey to open Dealership. My role is to find prospect for the company and I was able to conduct 70 survey in this internship.
Volunteer Experience
Branch Counciller
Issued by LUDHIANA COLLEGE OF ENGINEERING & TECHNOLOGY on Jan 2014
Associated with Sahil Dara
Languages
- enEnglish
- hiHindi
- puPunjabi
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