Crystal Anderson

Experience

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  GE ITS

  Jan 1989 - Jan 2004

  Inside Sales

  > Provide point of contact to develop new business and provide ongoing inside sales support> Generate leads, win and maintain customer base> Build and maintain customer relationships with large clients to ensure customer retention> Exceed customer needs and successfully maintain an exemplary record of customer satisfaction within the customer base> Manage daily run rate business as well as new incoming accounts > Provide customer queries, pricing, product specs, RFPs, vendor programs> Maintain vendor certifications and training to provide front-line technical valued response to customer base such as IBM, HP and Sun certifications> Increase overall gross margins and profitability by leveraging from special internal and vendor programs/promotions as well as offer financial options such as leasing> Selected as single point of contact for all enterprise business including Sun Microsystems, IBM (pSeries), HP-UX, Alpha and all enterprise storage lines> Bridge vendor technical resources with Pre-Sales Architects by coordinating daily with hardware, software, license and service vendors and providing product specifications and pricing information> Attend manufacturer training and events to ensure up-dates and knowledge on vendor’s products and promotional strategies> Consistently earned Top Sales Awards for Canadian Division Team Member Show less

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  Dunn & Bradstreet

  Jan 2005 - Jan 2005

  Account Representative

  > Provide sales support and project management > Pre and post-sale support with annual renewals> Generate leads and deliver reports on sales and marketing solutions

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  Sun Microsystems

  Jan 2005 - Jan 2007

  Inside Sales

  > Leverage new opportunities and existing accounts to maximize penetration and achieve sales goals> Utilize business to business sales skills to conduct telephone sales> Provide product support for internal and external stakeholders> Conduct marketing campaigns to generate new leads> Provide product recommendation, quotes, forecasting, run-rate and forward advancements > Maximize revenue through service contracts, educational services & professional services> Achieve territory quota/targets by developing quality business relationships with clients> Communicate Sun's business and technical messaging forward to customer base Show less

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  TELUS

  Jan 2007 - Jan 2008

  Associate Sales Representative

  > Maximize account penetration with strategic high value account base by identifying areas for expansion > Communicate with internal and external stakeholder> Use needs-based selling techniques to match consumers with appropriate solutions for their objectives> Ensure successful delivery of services, including providing pre and post-sale support

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  HP

  Jan 2008 - Jan 2013

  Inside Sales Representative

  > Identify customer needs, initiate proposal and presale support to ensure successful service delivery> Achieve and exceed targets though effective consumer relationship management and solutions building> Conduct sales activities for Records Management, Archiving and Cloud Backup solutions> Troubleshoot outbound calling program challenges to identify new sales opportunities> Provide executive team product support and interface to channel partner organizations > Use needs based selling techniques to upsell products and services and expand customer base> Receive all inbound inquiries for information management team and advocate for resolutions Show less

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  Microsoft

  Jan 2015 - Sept 2016

  Sales Excellence SMS&P - Corporate Sales Associate

  > Support western region team corporate account managers> Ensure customers reach their business goals utilizing Microsoft technologies such as:o Conditions of Satisfaction (COS)o Global Relationship Study (GRS)o Business Incentive Funds (BIF)o Red Carpet responsibilities> Communicate with both internal and external stakeholders > Create, manage and refresh sales reports> Ensure pipeline hygiene for forecast accuracy to meet and maintain scorecard consistent targets Show less

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  Microsoft, MS Licensing (SMS&P) Canada

  Sept 2016 - Aug 2017

  Licensing Specialist Associate

  • Support Microsoft Licensing Sales Specialists Canada team• Ensuring Microsoft Sales Teams and Partners reach their business goals utilizing Microsoft Products/Programs technologies such as: MS Quote Tool (MSQ), E-Agreements, Explorer, Enrollment Numbers and Concessions• Assist in Volume Licensing(VL) deals and seeing them through to processing and close• Manage the Quoting/Pricing of VL deals• Work with and through the wider sales teams, both internally and externally to Microsoft • Measured on sales goals as well as execution metrics Show less

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  SiRON Technologies Group Inc.

  Mar 2019 - Dec 2021

  Business Development Manager

  Develop and Support Partner RelationshipsIdentify New Managed Services clientsSell Additional Products and Services to existing clientsPlanning New Marketing InitiativesAttending Conferences, Meetings and Industry EventsNegotiating sales by phone, email and in personDevelop Quotes and Proposals using Datto-Autotask