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Lesley Ayers

Lesley Ayers

Designer of Intimate Apparel

Followers of Lesley Ayers1000 followers
location of Lesley AyersCanton, Georgia, United States

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  • Timeline

  • About me

    Barron Farms Event Venue and Services

  • Education

    • Fairport HS

      -

    • Syracuse University

      -
      Advertising, Fine Art

      Activities and Societies: Alpha Xi Delta

    • Fashion Institute of Technology

      -
      Advertising, Fashion Illustration

      Activities and Societies: Freshmen Resident Adviser

  • Experience

    • St. Eve Creations Inc.

      Aug 1986 - Sept 1989
      Designer of Intimate Apparel

      Print and Style development. Extensive travel to Asian Mills.

    • Val Mode Lingerie

      Sept 1989 - Dec 1990
      Intimates Designer for Private Label

    • California Dynasty

      Jan 1990 - Jan 1992
      Designer

    • Deena Lingerie

      Dec 1991 - Jan 1993
      Senior Designer

    • Escapades, Lady Ester

      Jan 1993 - Jul 1996
      Senior Designer, Merchandiser and Showroom Manager

    • Vanity Fair Corp

      Jul 1996 - Nov 2001
      Intimate Apparel Designer

      Designer of Vanity Fair and Vassarette Brands for all channels. Wal-Mart Panty Program grew to $2M annually. Initiated VF's Santoni Seamless Shapewear, resulting in revenue total of 1.5M and received exclusive Achievement of Excellence Award in 2000.

    • Calico

      Dec 2001 - Feb 2003
      Assistant Store Manager & Interior Designer

      Custom Home Décor.Design, Sales, scheduling, Payroll, Purchasing, and Inventory.

    • Amoena Mia

      May 2003 - Jan 2012
      Brand Merchandise Manager, Product Development Manager

      Amoena Mia Brand Merchandise Manager - Amoena is the global leader in Women's Wellness products and Mastectomy Care. Creator of new Mia full cup Intimates category with revenue of 2.4M beyond prior wellness business. Opened new business with key retailer sales, Specialty Boutiques, manage Intimate Apparel Trade Shows, Fashion shows and media spokesperson. Develop global targeted portfolio line plans with competitive analysis, forecasting, SKU management, performance sell through, calendar adherence, strategic business proposals and create all product development requests.Amoena Development Manager - Managed and recruited team of Designers, Quality Engineers, Pattern Makers and Sewing Operators that created Lingerie Collections, Mastectomy Bras and seasonal Swimwear that consistently grew the Intimate Apparel segment. Global distribution increased revenue total 123% from 22.7 million to 28 million €. Successfully increasing market share in a declining market. Show less

    • Affinitas Intimates

      Mar 2012 - Apr 2013
      Consultant Strategic Sales and Product Development

      Key Account Sales, Trade Shows, Design and Product Development for clients including Sassybax, Affinitas & Parfait Intimates.

    • Avery Dennison RBIS

      Apr 2013 - Oct 2023
      Strategic Account Manager

      Retail Branding and Information Solutions, Strategic Account Manager. Intelligent, creative and sustainable solutions that elevate brands and accelerate performance throught the global retail supply chain.

    • Barron Farms

      Oct 2018 - now
      Business Owner

  • Licenses & Certifications

    • Challenger Core Sales Skills

      Challenger
      Oct 2021

    • Negotiation

      The Maker Group
      Nov 2021

  • Volunteer Experience

    • Fundraising Volunteer

      Issued by Mary Kay Foundation
      Mary Kay FoundationAssociated with Lesley Ayers