Janiece Scharmann

Experience

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  Universal Education Supporters

  Jun 2007 - Aug 2013

  Volunteer / Concessions Stand Attendant

  • Raised funds for school tuition by offering support for the set-up and management of concession stands in Coors Field, Pepsi Center, and the Mile High Stadium.• Provided exceptional customer service, cashier support, and balanced cash registers of $10,000-$15,000.

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  Simply Nuts Inc.

  Apr 2012 - Apr 2015

  Manager

  • Managed a privately owned, multi-location, concession stand-company in business at the Denver Convention Center, Coors Field, Pepsi Center, Dick’s Sporting Goods Park, and Elitch Gardens Theme Park.• Manager duties included; opening, operating, and closing the stand, counting inventory, and balancing cash registers of $3,000-$5,000.

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  University of La Verne Career Services

  Aug 2012 - Jun 2013

  Marketing Intern of Social and Print Media

  • Created campaigns for events/workshops, designed flyers and calendars using Microsoft Office. • Marketed to various college age demographics using social media.Promoted events, workshops, and services using various forms of marketing.

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  University of Southern California

  Aug 2013 - May 2015

  Administrative Assistant for WiSE (Women in Science and Engineering)

  Created newsletters and flyers to market WiSE events and contributed to the preparation of events as well as assisted in administrative tasks.

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  National Football League

  May 2014 - Jun 2014

  Digital Media Summit Associate

  • Worked alongside team members to put on the 2014 NFL Digital Media Summit, a two-day conference where over 250 people attended to discuss digital marketing for the 32 clubs.• Managed logistics/event set up and created attendee specific packets for all participants.

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  National Football League (NFL)

  Apr 2015 - May 2015

  Digital Media Summit Associate

  • Worked alongside team members to put on the 2015 NFL Digital Media Summit, a two-day conference where over 250 people attended to discuss digital marketing for the 32 clubs.• Managed logistics, event set up, ordered supplies, created attendee specific packets and welcome cards for all participants and representatives of the 32 clubs.• Produced a high-quality PowerPoint presentation about the NFL’s international presence using visuals and data, which was presented at the 2015 NFL Digital Media Summit. Show less

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  Aramark

  Jul 2015 - Jul 2016

  Customer Dining Manager, 2015 Accelerate to Leadership Program Participant

  SAP CENTER• Managed the concessions operations, at events with attendance ranging from 1,000-17,000 guests, by overseeing the preparation and service of food and beverages under the guidance of the District Manager and Director of Concessions.• Recruited employees by presenting at job fairs and assisted in the training of new and returning employees.• Performed auditing duties such as entering stand inventory sheets into WinARCS and managing and reviewing all cashier audits.• Assisted with the Concessions Event Summary Reports by inputting estimated event details and the final net sales of events into Excel worksheets.• Attended all management meetings including SAP Center’s People Management Planning, pre-event, and monthly safety meetings. • Rotated within the Premium Services and Human Resources departments to gain a better understanding of all of Aramark’s operations in the arena.CONCORD PAVILION & SANTA CLARA CONVENTION CENTER • Provided concessions management support on event days at Concord Pavilion Amphitheater.• Worked with the Catering Director and Catering Sales team to provide all catering services at the Santa Clara Convention Center. SUPER BOWL 50• Worked with the human resources team at the NFL Shop in San Francisco’s Moscone Center. Assisted with employee check-ins, scheduling, and organized break reliefs.• Worked as part of the management team at the Santa Clara Convention Center to successfully execute the NFL’s On-Location Pre and Post-game parties. Show less

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  National Football League (NFL)

  Jul 2016 - May 2017

  Digital Media Coordinator, Client Services

  • Supported 6 Account Managers who assist the 32 NFL clubs in their digital marketing operations, which consist of helping the clubs maintain and update their desktop and mobile sites. • Prepared digital recap reports tracking the clubs’ social media participation in League initiatives such as Breast Cancer Awareness, Salute to Service and Pro Bowl Vote. Reports were shared with various internal League departments, including Marketing, Club Business Development and League Social.• Fostered relationships with various club social managers for League amplification requests and several League-club collaboration opportunities.• Served as a primary point of contact for six months on technical issues clubs were experiencing with their CMS by troubleshooting and managing issues to quickly resolve them.• Managed club content tracking which supported the Club Social Strategy team’s findings and reporting around trends in club content and the development of best practices. • Worked cross-departmentally to establish reporting standards.• Performed ad hoc data pulls to support various departmental projects, document/guideline development and club-facing presentations.• Successfully provided on-site support for the Los Angeles Rams’ 2016 Christmas Eve game where I handled their Snapchat account, updated their site throughout the game and utilized SnappyTV to cut and share highlights and GIF’s on their Twitter account.• Performed detailed audits across desktop, mobile and social platforms.• Assisted with implementation, tracking and reporting of revenue generating initiatives across club properties, e.g. NFL Game Pass.• Performed Quality Assurance testing on individual Club Sites during club-specific and platform-wide product releases. Show less

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  Los Angeles Chargers

  Jul 2017 - Oct 2021

  Digital Content Coordinator

  • Report to and work closely with the Vice President of Marketing to ensure marketing initiatives are executed on digital platforms such as Chargers.com, Google AdWords and paid social.• Support the Head of Mobile Strategy on day-to-day operations of the Chargers app, which consists of sending push notifications, producing engaging experiences and contributing to the overall app strategy.• Manage Chargers.com which entails posting content and updating/building pages. Work in conjunction with several departments such as Marketing, Creative, Public Relations, Ticketing, Guest Services, Legal, Community Relations and Football Operations to promote initiatives and maintain the website.• Manage the organization’s Google AdWords account which has converted seven figures in ticket revenue and garners millions of impressions and engagements.• Perform A/B testing on Google AdWords campaigns and ticketing interest pages on Chargers.com to determine how to best optimize campaigns and pages for conversions. • Work closely with the Creative and Digital Content teams to create promotional assets and upkeep owned and operated properties.• Remain informed of SEO best practices and notify the Digital Content team of new updates and trends to better optimize content on search engines. • Supervise regular reports of the Chargers’ digital properties and promotions that are shared with Digital Content, Creative, Marketing, Sponsorship, Ticketing and Executive teams. Develop reports to tell a story of the team’s digital efforts and use those insights to improve content and marketing strategies. Show less

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  Paciolan

  Oct 2021 - Oct 2022

  Senior Digital Marketing Strategist
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  Las Vegas Raiders

  Nov 2022 - now

  • Marketing Technology Manager

    Mar 2024 - now

  • Digital Product Manager

    Nov 2022 - Mar 2024