
Maxim Belkin

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About me
PR & Communications Manager
Education
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Московский Государственный Университет им. М.В. Ломоносова (МГУ)
2006 - 2011Specialist Linguistics
University of Illinois Urbana-Champaign
-Digital MarketingOnline course on digital marketing, certified.

Российский Экономический Университет им. Г.В. Плеханова
2012 - 2014Master's degree Project Management
Российский Экономический Университет им. Г.В. Плеханова
2016 - 2016Web AnalyticsTraining course of web analytics - certified as specialist in Google Analytics and Yandex.Metric.

Univerzita Palackého v Olomouci
2008 - 2008
Experience

Columbus PRCo
Aug 2010 - Feb 2011• Press monitoring• Responsible for maintenance the team’s contact base• Translated press releases
Account Executive
Nov 2010 - Feb 2011Intern
Aug 2010 - Nov 2010

Glamapple Inc.
Aug 2011 - Feb 2013• Promoted the clients in the key media (over 250 on-line and 30 printed publications gained)• Responsible for day-to-day communication with clients and journalists• Compiled press releases and distributed among the media• Press monitoring• Assisted in organizing client’s road shows and press events• Organized and escorted two press-trips • Responsible for day-to-day communication with clients and journalists• Compiled press releases and distributed among the media• Press monitoring• Assisted in organizing client’s road shows and press events
Senior Accout Executive
Aug 2012 - Feb 2013Account Executive
Aug 2011 - Jul 2012

Elephant Production Management
Feb 2013 - Oct 2014Account Manager• Promoted the clients in the key media (over 500 online and 250 printed publications gained)• Liaised with strategic partners, inc. concierge companies, airlines, tourism boards, key luxury brands and restaurants• Brainstormed the ideas for PR-campaigns, events and news features (Developed PR-campaign approved by Banyan Tree Hotels & Resorts as a priority global PR-campaign for 2015)• Developed the plans for annual global PR-campaigns• Responsible for compiling company’s weekly newsletter • Organized the clients events: meetings with media and key partners, interviews, press events (PR support of Hotel Astoria 100th Anniversary gala event: brought key opinion leaders, celebrities and media to the event and ensured extensive coverage) • Organized the regular individual and group media visits (over 70 media visits organized)• Consulted the clients of brand integration in the Russian market, media relations and social media strategy• Annual and monthly planning of the activities and budgeting• Reported to the clients on a regular basis• Maintained the corporative server, company’s monitoring system and reporting format Show less

Www.forbes.ru
Oct 2013 - nowFreelance WriterFreelancer for the lifestyle section of www.forbes.ru.• Offered the ideas for the features• Wrote and edited the texts

GENTLEBY LTD
Oct 2014 - Nov 2016Senior Account Manager• Liaised with senior media and strategic partners, incl. concierge companies, airlines, tourism boards, key luxury brands and restaurants• Promoted the clients in the key media (Over 500 online and 150 printed publications gained along with TV and radio programes and social media coverage)• Communicated with key influencers and opinion leaders (bloggers, celebrities, industry leaders)• Carried out advertising campaigns for the clients (media planning, copywriting, monitoring) • Brainstormed the ideas for PR-campaigns, events and news features (Created from one to three PR stories per month for distribution around the world)• Was in charge of Russian social media accounts of both clients and the agency• Organized the events: meetings with media and key partners, interviews, press events• Reporting to the clients • Planning of the PR activities and budgeting • Organized the regular individual and group media visits (Over 100 media visits organized)• Writing features for the target media• Compiling press releases Show less

PBN
Nov 2016 - nowAccount Manager in Digital & Technology Department. Clients: TCL, Viacom, NetApp, Alibaba.Specialized in corporate & consumer communications in digital, telecom and technologies. Expert in creating lifestyle content. - Media relations - Blogger Campaigns- Event Management - Preparing Speakers for public speeches - Planning and reporting- Budgeting - Social Media accounts management
Account Director
Jul 2019 - nowSenior Account Manager
Feb 2018 - Jul 2019Account Manager
Nov 2016 - Feb 2018
Licenses & Certifications
- View certificate

Сертификат в области системы мониторинга и анализа СМИ "Медиалогия"
ООО "Медиалогия"Jun 2016 - View certificate

Marketing in a Digital World
Coursera Course CertificatesSept 2016
Volunteer Experience
Intern
Issued by Moscow Museum of Modern Art on Jul 2010
Associated with Maxim Belkin
Languages
- руРусский
- анАнглийский
- чеЧешский
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