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Anna Těžká

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Prague, Czechia

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Timeline
About me
Marketing Specialist | Crafting Words That Inspire
Education
- Osmileté gymnázium Rožnov pod Radhoštěm
  1997 - 2005
- Vysoká škola ekonomická v Praze
  2005 - 2011
  Master's Degree in Business Economics and Management The Faculty of Business Administration - Business Economics and Management
  The Prague University of Economics and BusinessThe Faculty of Business AdministrationMain Specialization: Business Economics and ManagementMinor Specialization: Marketing
- Universität Regensburg
  2009 - 2010
  Erasmus+ EU programme for education, training, youth and sport / 1 Semester Study in BWL Betriebswirtschaftlehre
  Betriebswirtschaftslehre
Experience
- Lidl Česká republika
  Sept 2010 - Jul 2024
  Media Planning and Buying Developing Media Plans and StrategiesLeading and Coordinating Marketing Projects Leading and Implementing the CSR Project "Rákosníčkova hřiště"Execution of Marketing Strategies and Projects Temporary ReplacementExternal and Internal CommunicationPR Communication Marketing Support for Advertising ProductionDevelopment and Implementation of the CSR Project "Rákosníčkova hřiště"
  - Media Buyer / Planner
    Sept 2015 - Jul 2024
  - Project Manager in the Advertising and Marketing Department
    Sept 2012 - Sept 2015
  - Spokesperson and PR Manager
    Oct 2012 - Dec 2012
  - Marketing Specialist in the Advertising and Marketing Department
    Sept 2010 - Sept 2012
- TIFIT s.r.o.
  Nov 2020 - Apr 2025
  Marketing Consultant and Project Coordinator
  Development of Marketing Strategy and Project CoordinationIndependent Consultant, part-time
- Bucher Denwel
  Apr 2025 - now
  Marketing Specialist
  Responsible for marketing activities of Bucher Denwel (part of the Bucher Unipektin Group)B2B segment / industrial technologies sector
Licenses & Certifications
- Goethe Zertifikat B2
  Goethe-Institut e.V.
  Jan 2010