
Timeline
About me
AVP, Marketing Program Manager at Huntington National Bank
Education

Central michigan university
2001 - 2006Bachelor of applied arts interpersonal and public communicationsActivities and Societies: Delta Phi Epsilon Sorority
Experience

Metastorm / proforma corp
Aug 2006 - Aug 2007Marketing administrator• Manage web content• Coordinate business conferences• Coordinate web seminars• Demonstrate ProVision software tool• Coordinate and implement sales meetings• Coordinate and implement management meetings• Edit Public Relations Material• Negotiate costs• Disseminate Public Relations material

Jpmorgan chase
Jul 2007 - Oct 2010Personal banker ii, relief unit manager, peer coach and online banker• Manage more than 20 customers a day, face to face• Manage more than 10 calls daily• Provide answers to customer questions regarding account rules and regulations• Maintain customer confidentiality• Assist customers needing information on products and services• Resolve concerns using Chase products• Help promote best practices and team environment• Help coach new hires on Chase banking policies and procedures• Prepare new bankers for first calls outside training• Work with peer coaching teams to implement guidelines for new bankers• Promote positive work environment Show less

Our credit union
Apr 2011 - Jan 2018Marketing specialist, financial service representative, loan officer• Created company marketing materials geared towards indirect Lending and Business Accounts, showcasing products and services.• Handled vendor selection and vetting with compliance in order to develop stronger services for credit union accounts. I was able to bring in a merchant service contract for business accounts.• Partnered with our team to execute member seminars with the intent to financially educate (All age and demographic segments). Followed up with attendees after events for feedback to enhance future seminars.• Traveled to auto dealerships to gather information regarding what services from the credit union they will be able to use with the indirect lending program.• Created general credit union marketing materials.• Manage corporate web content and email automation tasksFINANCIAL SERVICE AND MEMBER REP• Trained newly hired financial service representatives in policies and best practices for the job.• Approved and processed loans from start to finish as a loan officer.• Closed and prepared paperwork for up to 10 loans a day (auto, HELOC, and personal loans).• Uncovered members' needs using needs-based sales techniques.• Worked with a team of financial service representatives across the company to achieve set goals.• Continuously expand knowledge on policies, procedures, and products• Resolve concerns for members and non-members• Assist in maintaining a positive work environmentRecognitions• Employee of the Year 2013• Employee of the 1st Quarter 2013• Employee of the 1st Quarter 2012 Show less

Chemical bank
Feb 2018 - Sept 2019Mortgage marketing business partner• Provided support through campaigns and line of business initiatives, for individuals, as well as broader support for Mortgage Loan Officers• Designed, created, disseminated, and approved marketing materials for the mortgage line of business• Implemented and monitored campaigns through use reporting, loading of mortgage client lists, updating email templates, survey reporting to mortgage Leadership for Mortgage Loan Officers within the Top Of Mind CRM platform.

Tcf bank
Sept 2019 - Jun 2021Avp | marketing manager - residential lendingDevelop and implement Residential Lending and Fair Lending marketing strategies that engage customers through 1:1 marketing, social media, advertising, and content marketing, to drive growth and support strategic business initiatives.

Huntington national bank
Jun 2021 - nowAvp | marketing program manager
Licenses & Certifications
- View certificate

Icagile certified professional - agility in marketing
IcagileApr 2022
Honors & Awards
- Awarded to Abigail GoergTop Performer 2019 Chemical Bank & TCF Bank Dec 2019 Top Performer in 2019 for the work done during the merger from Chemical Bank to TCF Bank for Residential Lending.
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