Samuel Alvin Chandra

Samuel Alvin Chandra

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location of Samuel Alvin ChandraJakarta Metropolitan Area

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  • Timeline

  • About me

    CRM | Messaging Operations Specialist | Braze | Campaign Management

  • Education

    • BINUS University

      2021 - 2023
      Master's degree Management Information Systems, General 3.98

      Graduated as Summa Cumlaude

    • BINUS University

      2017 - 2021
      Bachelor's degree Information Systems 3.80

      Activities and Societies: Binus English Club

  • Experience

    • BINUS English Club (BNEC)

      Sept 2017 - Sept 2019
      • Corporate Relations Manager

        May 2018 - Sept 2019
      • Staff of Public Relations

        Sept 2017 - May 2018
    • PT Bank Sinarmas Tbk

      Feb 2020 - Jun 2022

      - Supporting the CRM Manager in delivering bespoke analysis projects to optimize the use of sales tools such as PEGA SFA, OUTLOOK, WhatsApp Blast, and SMS Blast- Engaging with and training key stakeholders across marketing and sales to drive user behavior, understand development and business improvement opportunities- 1‑2 years of advanced statistical analysis in a marketing/advertising environment, including but not limited to CRM strategy, cluster analysis, media mix modeling and optimization, predictive analytics, and experimental design- 1‑2 years of Advanced‑Data analytics using RFM, Customer Segmentation, and Data CleansingWorking with Sales to provide leads and reports that can help determine the CRM Strategy in the future- Led Projects with a Foreign Company to Create CRM Mobile(CRM tools for sales on Mobile Devices)- Create a Campaign using CRM System through Digital Channels (Email, push, WA, SMS) and Conventional(Sales, CS and Branch Seller) using Pega SFA and Pega MKT(basically the same as MoEngage, CleverTap, and Insider)- Create Customer segments based on the user need(product holding, age, etc)- Create reporting results of the campaign- Do the enhancements of CRM System Show less

      • Customer Relationship Management Business Analyst

        Nov 2020 - Jun 2022
      • Business Intelligence Intern

        Feb 2020 - Nov 2020
    • MODENA

      Jun 2022 - Jan 2023
      CRM and Data Analyst

      Duties and responsibilities:- Collaborating with Sales and Marketing to identify customer support issues so that they can be resolved- Follow up and ensure that customers get the right solution for each problem- Follow up and optimize the performance of all channels in CRM based on the results of data analysis- Define workflows and standards or enter data into CRM- Find ways to improve CRM usage through automation of basic daily tasks- Customize and pull marketing reports from CRM- Analyze marketing reports to determine what customer trends the business should respond to- Writing training and teaching staff manuals on how to use CRM- Troubleshoot user or software errors that impede the efficient interaction between humans and technology- Collaborate with related teams to analyze business trends Show less

    • Uber Carshare

      Jan 2023 - Sept 2024
      CRM and Messaging Operations Specialist

      - Providing tactical marketing and automated campaign execution and split testing support- Building multi-channel campaigns across email, SMS, push notifications, and in-app messages in Braze- Jumping into code to create email templates or add custom events and event properties to support conditional logic and personalisation- Working with engineers to develop events and APIs to deliver campaigns as designed- Working with stakeholders to define audiences using Segment, Looker, and SQL- Analysing and reporting on campaign metrics and results through our product analytics platform, Mixpanel Show less

    • Employment Hero

      Nov 2024 - now
      Customer Relationship Management Specialist
  • Licenses & Certifications

    • Management & Administration I in HR part 1

      SAP
      Nov 2020
    • Financial Accounting I part 1

      SAP
      Nov 2020
    • The Fundamentals of Digital Marketing

      Google
      Feb 2021
      View certificate certificate
    • Business Processes in Financial Accounting

      SAP
      Nov 2020
    • Business Processes in Human Capital Management

      SAP
      Nov 2020
    • SAP Overview

      SAP
      May 2020