Brooke Smith

Experience

• 

  PhysAssist Scribes, Inc

  Mar 2018 - Oct 2018

  Medical Scribe

  • Scripted in an electronic record the patient's pertinent information from the perspective of the provider in a professional and legal manner• Reported to various providers while multitasking and scripting for multiple patients at once

• 

  PEDIATRIC SURGERY CENTER

  May 2019 - Jul 2020

  Anesthesia Technician

  • Assisted anesthesia providers with patient assessment, monitoring, transporting, positioning, insertion of intravenous and other invasive lines, and airway management• Worked alongside anesthesia providers to monitor patient care and equipment maintenance for routine and complex surgical cases• Collaborated with other care providers to ensure patient safety from pre-op to the OR and post-op for each patient

• 

  Tampa Connections

  Sept 2021 - Feb 2022

  Senior Account Executive

  • Accountable for lead generation, actively engaging potential clients and driving conversions• Implemented personalized marketing initiatives per client to enhance revenue performance

• 

  ShineOn

  Jan 2022 - now

  • Developed the company's rebrand initiative, including market analysis, asset creation, and cross-departmental coordination• Marketing strategy for a new app, optimizing user acquisition, conversion, and retention• Formulates the overall go-to-market strategy for monthly product launches, introducing 95+ products (200+ SKUs) so far • Boosted brand visibility with organic social media engagement, achieving a 300% rise in impressions and increasing CTR to 63%• Guided creative teams in producing assets and copy that reflected the brand’s messaging and product goals• Monitored and analyzed product performance metrics to optimize marketing strategies• Provided teams with product updates, insights, and solutions

  • Product Marketing Specialist

    Feb 2023 - now

  • Product Marketing Assistant

    Jan 2022 - Jan 2023