Farzad M.

Experience

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  Andishe Store

  Jul 2003 - Apr 2007

  Information Technology Specialist

  Worked at Andisheh Store during high school, providing helpdesk services including troubleshooting, OS reinstalls, and network support. Managed internet café and gaming services, while also handling sales of hardware and software products. As the sole point of contact for customer support, I resolved technical issues, offered product recommendations, and managed inventory. This experience honed my problem-solving skills and ability to deliver excellent customer service and support.

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  Blue Computers

  May 2007 - Jun 2007

  IT Support Technician

  At "Blue Computers" company, I worked in hardware sales, system assembly, and installation of various software and operating systems. I was responsible for providing customers with recommendations for hardware purchases, assembling and configuring computer systems to meet their specific needs, and installing software and operating systems. My role also involved troubleshooting technical issues and providing support to customers.

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  Almas-e-Koohestan

  Jul 2007 - Aug 2007

  IT Support Technician

  At Almas-e Kooh-e Stan, I handled hardware sales, system assembly, and software installation, providing customized solutions based on client needs. I offered hardware recommendations, assembled and configured systems, and installed operating systems while providing technical support and troubleshooting. Additionally, I managed inventory and built relationships with vendors to ensure product availability. This role sharpened my technical skills and strengthened my ability to deliver excellent customer service. Show less

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  Gostaresh Peyman

  Sept 2007 - Dec 2007

  Network Supervisor

  As a Network Supervisor and Helpdesk Specialist, I have extensive experience managing LAN and WAN networks, switches, routers, and firewalls while providing technical support and overseeing helpdesk operations. My key responsibilities included maintaining network infrastructure, monitoring performance, troubleshooting issues, and managing helpdesk requests to ensure timely communication and resolution. I also developed and maintained documentation for network systems and helpdesk procedures. With strong problem-solving skills and a solid understanding of network infrastructure, I excel at both independent and team-based work. Show less

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  HyperServer

  Jan 2011 - Dec 2015

  Founder

  We offered a comprehensive range of services, including domain registration, web hosting, virtual private server (VPS), and dedicated server rentals. Our server rental services spanned various countries, such as the United States, Canada, the Netherlands, France, and Germany. In addition, I provided SMS messaging and web design services.I also gained significant experience working with virtualization platforms like VMware ESXi and KVM, as well as managing various control panels such as cPanel and DirectAdmin, ensuring smooth and efficient operations for our clients. Show less

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  Parand Software Engineering

  Oct 2011 - Aug 2016

  Product Manager

  I initially joined the company as a Senior Support Specialist, and within three months, I took on additional responsibilities in product development. This included leading the creation and launch of the company’s online sales platform and managing key infrastructure projects.Key Responsibilities and Achievements:- Led the development and launch of the company’s online store, defining product development and growth strategies.- Designed and implemented the first 4-tier affiliate marketing system in Iran, driving viral growth through an expanded network of sales partners.- Developed a sophisticated 4-tier discount system, providing flexibility for a wide range of marketing programs.- Spearheaded the development of the company’s main website on a CMS platform, ensuring user-friendly design and smooth functionality.- Set up and launched an online ticketing and support system to enhance customer service operations.- Played a pivotal role in optimizing the customer journey and aligning product features with business goals.- Collaborated with cross-functional teams to deliver market-aligned solutions, ensuring high-quality product releases.Additionally, I managed the deployment and operation of the company’s web infrastructure and servers, working with both Windows and Linux environments. This included the use of control panels such as cPanel, DirectAdmin, and PRTG for server management and service monitoring. Show less

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  Mehryasan

  Oct 2016 - May 2017

  Product Manager

  During my time at MehrYasan, I was responsible for leading multiple projects and managing product development efforts that aligned with the company's strategic objectives.Key Responsibilities and Achievements:- Managed the customer loyalty platform, maintaining communication between stakeholders such as the CEO, external clients, and the technical team, ensuring the project was successfully completed.- Led the product development cycle for new offerings, from ideation to market launch, by analyzing industry trends and steering the team toward optimal product solutions.- Initiated and oversaw the early stages of a startup project in the automotive sector, which aimed to create a driver assistant platform. Despite promising initial efforts, the project was discontinued due to development team issues.In addition to my product management role, I also handled the setup and development of the company’s IT infrastructure, acquiring new HP servers and NAS devices to support both internal operations and external client services. This involved establishing robust systems to ensure seamless service delivery and technical stability. Show less

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  HamiTech Co

  Jun 2017 - Dec 2017

  Product Manager (Ecommerce)

  As the Product Manager at Hamiye Adalat, I led the development and management of the company’s online business, focusing on both the product and operational aspects. I spearheaded the creation of the company's website, expanded the team, and designed operational workflows to streamline processes.Key Responsibilities and Achievements:- Successfully launched and managed the company’s online store, ensuring smooth operations from product selection to customer fulfillment.- Built and expanded the e-commerce team, creating clear workflows and processing systems for efficient operations.- Established and maintained relationships with suppliers across various provinces, ensuring a reliable supply chain.- Launched and managed the company's presence on Bamilo, driving significant online sales growth.- Oversaw product photography, ensuring high-quality visuals for all e-commerce listings.During my time at Hamiye Adalat, I gained significant experience in product management, team leadership, supplier relations, and e-commerce operations, contributing to the company’s growth in the online retail space. Show less

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  CarPlus Tuning

  Dec 2017 - Sept 2018

  Co-Founder

  CarPlus began as a passionate team focused on car tuning, with a particular emphasis on ECU software rewriting, commonly known as remapping. As the team leader, I was responsible for coordinating team members and managing our marketing efforts, with a strong focus on online strategies. My personal interest in car tuning and street racing led me to optimize my own car's ECU, which helped me gain hands-on experience and deepen my knowledge in this field.Unfortunately, due to the actions of one team member, I decided to part ways with the team. Subsequently, the remaining team members also left, and this individual continued to use the CarPlus brand without the consent of the other members. Legal action remains an option for me and the other former team members. Show less

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  NOA Games

  Dec 2017 - Sept 2018

  Business Developer & Advisor To CEO

  At NOA Games, I served as the CEO Advisor and Business Development Manager, where I was responsible for driving strategic growth and market expansion. My role encompassed negotiating, drafting, and finalizing key contracts that were critical for the company’s business development, from forming long-term partnerships to securing vital financing.Key Responsibilities and Achievements:- Successfully negotiated and signed strategic agreements, facilitating long-term partnerships and securing crucial funding opportunities.- Secured financing from the Innovation and Prosperity Fund and the National Elites Foundation, providing essential resources for the company’s development initiatives.- Expanded NOA Games’ market reach by integrating the company's products into value-added service platforms, significantly increasing revenue streams.- Conducted comprehensive market analysis to identify new growth opportunities and maintain the company’s competitive edge in a dynamic industry.Through these efforts, I played a pivotal role in positioning NOA Games for sustainable success and driving its expansion within a highly competitive market. Show less

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  Freelance

  Sept 2018 - May 2019

  Freelance Business Consultant

  As a freelance consultant, I specialized in helping businesses transition from traditional operations to the online space, enabling them to leverage digital opportunities and stay competitive. My role involved guiding companies from a brick-and-mortar model to a click-and-mortar approach.My consulting services included:- Advising on the transformation of business operations from traditional to online.- Developing strategies for entering the online market and managing channel conflicts.- Creating effective advertising strategies.- Assisting with team setup, workflow adjustments, and selecting appropriate software infrastructure.Through these efforts, I empowered businesses to adapt to the digital age and thrive in a competitive landscape. Show less

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  KETABLAND

  Jun 2019 - Apr 2022

  Founder / Deputy CEO / COO

  Launched KETAB.LAND with a small team, focusing on overcoming challenges in Iran’s book market and delivering superior customer service. Scaled operations and drove significant sales growth while optimizing customer experience.Key Responsibilities and Achievements:- Tackled industry challenges like stock shortages, delivery delays, and poor packaging by offering custom packaging, fast nationwide shipping, and pre-purchase consulting.- Ensured 99.99% stock availability, minimizing cancellations.- Grew the team to 19 members and processed 5,000 orders/month by October 2021, achieving 700 million tomans in sales and a 6.8% profit margin.- Developed packaging, pricing, promotional, merchandising, and distribution strategies for the book and stationery sectors (CPG).- Led online and offline marketing campaigns, including a Black Friday 2019 campaign that boosted sales by 300%.- Increased sales from 70M to 770M tomans (1100%) in 17 months through digital marketing.- Optimized PPC ads in Google AdWords, raising conversion rates by 12% and reducing CPC by 50% in 12 months.- Ranked over 46 best-selling products and children's books in top Google search results, boosting organic traffic by 500% in 17 months.- Grew Instagram followers to 15K through influencer marketing campaigns, generating 10% of total sales in 10 months.- Improved SMS and email marketing, increasing abandoned cart conversions by 20%.- Managed all operations, including setting up infrastructure, optimizing page speed, and enhancing UI/UX for improved sales funnel performance.- Established partnerships, managed budgets, and supported monthly strategy meetings to align business goals. Show less

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  ZeePlay | Interactive Video/Live SaaS Platform | Video/Live Commerce | Video/Live Streaming

  Jun 2022 - now

  Co-Founder & BD

  ZeePlay is an interactive video platform designed to create immersive video experiences, featuring both Video on Demand (VOD) and live streaming capabilities.Key Responsibilities and Achievements:- Platform Development: Launched an online studio with the initial version ready in March 2023, followed by the introduction of a live streaming service in late Spring 2023.- Innovative Features: Implemented key features including adaptive bit rate streaming, upload resumption in case of connection drops, and the ability to overlay interactive elements like text, images, and links on videos.- Co-Founder & Technical Lead Collaboration: Together with my co-founder, who served as Technical Lead and Full Stack Developer, we spearheaded the product's technical vision and ensured seamless integration of cutting-edge technologies.- Product Ownership: Played an active role in product development, driving the evolution of the platform by adapting it to market needs and ensuring it served both SMEs and Enterprise clients across industries like eCommerce, online education, and OTT services.- Market & Product Strategy: Oversaw the strategic direction of the platform, acknowledging that international benchmarks were too enterprise-focused, so we designed and executed our own product roadmap for a scalable solution.- Investor Relations & Client Acquisition: Managed client relations with early adopters and conducted negotiations with potential investors to secure funding and drive the business forward.- Vision for Growth: Positioned ZeePlay as a robust platform with diverse applications, from eCommerce to online education, making it adaptable for a wide range of use cases.- Team Leadership: Led a cross-functional team that included:-- 1 Software Engineer-- 2 Front-end Developers-- 1 Back-end Developer-- 1 Product Designer-- 1 Marketing Specialist-- 2 Product and Marketing Advisors Show less

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  Quera

  Aug 2022 - Feb 2023

  Business Line Owner

  From August 2022 to February 2023, I joined Quera (quera.org) as a Squad Lead to establish a new business line focused on teaching programming and computational thinking to children and teenagers, which we rebranded as Quera Junior.Key Responsibilities and Achievements:- Developed the Product Vision Board and assembled the project team.- Prepared the Financial Projections and set the OKRs for Q4 2022 and FY 2023.- Drafted a comprehensive feature list for forking the platform and initiated development of a dedicated custom platform.- Conducted in-depth market research to identify competitors and market opportunities, leading to revised pricing strategies and a launch plan for both B2C and B2B markets.- Designed a modular product ecosystem and crafted a detailed product development roadmap.- Successfully created a complete sales campaign for Fall 2022 and prepared the execution calendar for 2023. Show less

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  KarianHamrah - کاریان همراه

  Aug 2023 - Sept 2024

  Business Development Director

  Started collaboration with Karian Hamrah, the official partner of Samsung in Iran, as a Business Development Manager and Consultant in September 2023.Key Responsibilities and Achievements:- Led and supported the end-to-end establishment of the company’s B2C online sales platform (avaneed.com).- Oversaw the platform setup, hardware and software infrastructure, team formation, warehouse setup, logistics and packaging lines, as well as launching the call center, CRM, and financial automation systems.- Implemented business development and marketing strategies, integrated price monitoring tools for competitors, and optimized the sales and pricing strategy.- Developed internal processes for back-office tasks such as handling product returns, interdepartmental communication, customer relationships, supplier management, and business partnerships.- Launched the company’s website for a soft launch using WP and WC, integrated it with financial systems, optimized the sales funnel, and implemented retention marketing solutions.- Contributed to the growth of the company's Instagram page, working with tech influencers. Participated in the coverage of WMC 2024 in Spain and collaborated on the Samsung S24 Ultra event coverage with tech influencers, including Ahoora Niazi.- Signed key partnerships with Digipay, SnappPay, SnappShop, and Easypay, enabling installment purchases to increase the customer base and boost sales.- Fostered collaborations with Snapp and Digipay to offer corporate credit programs for employees, enhancing employee retention and benefits.- Successfully launched the B2B online sales platform in July 2024, focused on sales to retailers and small businesses. Show less