
Jason Dill

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About me
Marketing Manager at HP Inc. ---- Helping Partners drive demand in the new digital transformation age
Education

Colorado State University
-Bachelor of Science Business Management
Colorado State University College of Business
-Master of Business Administration - MBA Marketing 4.0Activities and Societies: Betta Gamma Sigma

Colorado State University
-MBA- Master Business
Colorado State University
-Bachelor of Business Administration (BBA) Marketing/Marketing Management, General
Colorado State University
-Master of Business Administration (MBA)
Experience

Hewlett-Packard
Nov 2003 - Nov 2010• Responsible for P&L of 4 product lines that generate $65M in HP StorageWorks annual revenue• Drove 60% growth in my product lines from FY08-FY10• Responsible for end to end business planning and reporting for owned product lineso Pricing, packaging, distribution, revenue & margin targets, promotions, demand generation , partner readiness, partner training, retail training, channel demand generation programs and incentives• Manage $1M in OEM quarterly MDF used to create demand generation programs o Manage 2 OEM business partners and 3 HP funded headcounts • Rolled out channel demand generation programs that increased channel sales 30% in 2010• Developed weekly sales team funnel inspection process to actively manage the top 30 deals which increased forecast accuracy by 40% and created a closer relationship with sales teams and marketing Show less HP StorageWorks Division (SWD) 2008-2010Responsible for P&L of 4 product lines that generate $65M in HP StorageWorks annual revenueDrove 60% growth in my product lines from FY08-FY10Responsible for end to end business planning and reporting for owned product linesPricing, packaging, distribution, revenue & margin targets, promotions, demand generation , partner readiness, partner training, retail training, channel demand generation programs and incentivesManage $1M in OEM quarterly MDF used to create demand generation programs Manage 2 OEM business partners and 3 HP funded headcounts Rolled out channel demand generation programs that increased channel sales 30% in 2010Developed weekly sales team funnel inspection process to actively manage the top 30 deals which increased forecast accuracy by 40% and created a closer relationship with sales teams and marketing Show less • Drove 11% year over year growth in 40 of ESSN’s top reselling partners by developing and executing their quarterly sales and marketing plans • Managed over $10M per quarter in marketing dollars used to create demand for HP and my resellers• Established key linkages with business unit managers that fund marketing plans. Led ROI discussions with their teams to continue the future flow of marketing dollars and to ensure my plans meet their BU initiatives• Improved TPE (Total Partner Experience) by 20% by conducting quarterly reseller business reviews at the CxO level to collaboratively increase sales and to quickly react to their changing customer and industry needs• Maximized reseller’s financial compensation in HP’s partner program to increase each reseller’s cash flow and business viability Show less Solutions Partner Organization (SPO) 2003-2008Drove 11% year over year growth in 40 of ESSN's top reselling partners by developing and executing their quarterly sales and marketing plans Managed over $10M per quarter in marketing dollars used to create demand for HP and my resellersEstablished key linkages with business unit managers that fund marketing plans. Led ROI discussions with their teams to continue the future flow of marketing dollars and to ensure my plans meet their BU initiativesImproved TPE (Total Partner Experience) by 20% by conducting quarterly reseller business reviews at the CxO level to collaboratively increase sales and to quickly react to their changing customer and industry needsMaximized reseller's financial compensation in HP's partner program to increase each reseller's cash flow and business viabilityHP OpenView Channels Marketing Program Manager 2000-2003Transformed the Software distribution strategy by reducing the number of distribution partners used while increasing delivery time and reducing costs at remaining strategic distribution partnersManaged OpenView's partner program in all aspects including membership, contracts, product pricing, discounting, product access and marketing subsidiesDeveloped jump-start incentive programs to get 10 new resellers per quarter to sell software and to energize existing install base to meet set growth goalsManaged annual partner recognition event and end user conference with over 1000 attendees Show less
Senior Product Marketing Manager
Nov 2008 - Nov 2010Senior Product Manager
Nov 2008 - Nov 2010Channel Marketing Manager
Nov 2003 - Nov 2008Channel Marketing Consultant
Nov 2003 - Nov 2008

Hewlett Packard Co
Nov 2010 - Nov 2015Channel Marketing ManagerSolutions Partner Organization (SPO) 2010-PresentResponsible for creating marketing plans with HP's top 25 reseller partners that represent over $25M in quarterly HP revenueManage HP's partner program which extends many compensation and demand generation benefits to HP's top partners Achieved a 20% revenue growth in my covered accounts in FY11Manage a marketing budget of over $30M per quarter used to create demand for HP and our reselling partnersConduct CxO quarterly business reviews with HP's top 25 resellers to review ROI from marketing plans while developing more effective future marketing plansDeveloped new product marketing campaigns and promotions that drove 15% new business in the SMB space in one quarterManage HP Alliance partner's (AMD, Intel) marketing plans with HP's top resellers Show less

HP
Nov 2015 - nowPartnerMarketing Manager• Responsible for business planning and creating marketing plans with 50 of HP’s top reseller partners• Manage a marketing budget of over $20M used to create demand for HP and our reselling partners• Conduct CxO quarterly business reviews with HP’s top resellers to review ROMI• Responsible for rolling out HP's digital marketing solutions to our top strategic partners
Licenses & Certifications
- View certificate

Digital Marketing Explorer
HPOct 2020
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