Federico Suarez

Experience

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  Facultad de Arquitectura, Diseño y Urbanismo, Universidad de Buenos Aires

  Jan 1996 - Jan 2004

  Typography teacher

  Starting as an auxiliary and ending the teaching career at the University of Buenos Aires leading level 3 of Typography design. That implies building and implementing educational programs and creating new ways to educate students. Level 3 is the last one to obtain the bachelor degree.

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  E-volution

  Jan 1997 - Apr 2005

  Executive Creative Director & Business Development

  Leading the creative team and collaborating on finding new business opportunities. Responsible for maintaining Disney's relations in Latin America and Europe. • Multidisciplinary team coordination with a focus on marketing, product, and content development• Heading digital Marketing and branding projects for brands like Disney, Levi’s, Microsoft, Sony, Peugeot, Renault, Yahoo, Telecom, Santander, A&E Mundo, Universal Music, and MSN• Heading the UK office and developing the European business Show less

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  The Walt Disney Company

  Jul 2005 - Dec 2016

  Leading operations and Digital Marketing regarding Disney Latin-American Digital Network and responsible for creating and executing a portfolio of digital and social media products designed for revenue and audience growth.Overseeing and leading Innovation & Product development for Disney Interactive, devoted to creating next-generation digital and physical products that extend Disney’s stories to emerging platforms.Leading Disney Labs program, an intra-startup incubator to awaken the entrepreneurial spirit in each employee to achieve the cultural transformation needed to face the new challenges of the digital age.- Managing a multidisciplinary team across Latin America - Creating, launching, and enhancing Local and Global Digital destinations including Apps & Websites- Games and short-form video production management for Disney, Pixar, and Marvel- Managing paid & organic audience acquisition- Creating and executing advertising solutions and finding new business opportunitiesResponsible for building, maintaining, and enhancing Disney’s Digital ecosystem in Latin America, including Social Media activations and new business development. Accountable for running Digital Marketing activities, including media buying and partnerships across Latam. Show less

  • Director, Disney Interactive & Head of Disney Labs

    Jun 2010 - Dec 2016

  • Senior Manager, Disney’s Digital Media

    Aug 2006 - Jun 2010

  • Manager, Disney’s New Media

    Jul 2005 - Aug 2006
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  Flybondi.com

  Jul 2017 - Dec 2018

  Director Sales and Marketing

  Flybondi was the first Low-Cost airline in Argentina. Born as a Startup, in only one year achieved the third position in the Argentinean market with more than 650 collaborators, 6 airplanes, and 18 national and international routes. Responsible for the P&L, planning, development, and execution of Sales and Marketing strategy for Argentina and the region, including activities in all brand and marketing-driven channels to secure sales and optimize Media Planning, Buying, Barters & Product placement. - Managing a multidisciplinary team of marketers, social media experts, media buyers, and salespeople to build, maintain and grow a new business- Establishing the new e-commerce by building the brand as a new player in the market and positioning it as top of mind among consumers and partners- Developing, implementing, and maintaining social media paid and organic strategies to acquire new customers and grow revenues- Leading local marketing & media agencies to define, implement, and monitor all marketing and sales activities to improve sales performance to achieve targets and goals- Managing Brand Strategy and Customer Experience, setting up and developing the CC team and Call Center Show less

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  Discovery Inc

  Dec 2018 - Jan 2022

  Digital Product Director

  Leading Discovery Networks (Latin America) Kids digital strategy by partnering with teams across the company to find new ways to bring video, games, digital products, and marketing plans to different audiences including fans, kids, and families around Latin America.- Setting digital strategy of product, content, and marketing plans to complete business objectives- Managing P&L in partnership with finance focusing on hitting revenue targets- Defining the Marketing and go-to-market strategy for new Apps features, products, and brands- Leading development and production of digital originals for multiple formats and platforms- Selecting, managing, and leading multiple vendors of video, games, and Marketing activities- Performing business and project analysis cross-company functions and finding new opportunities Show less

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  R/GA

  Feb 2022 - Jan 2023

  Executive Director

  Acting as the local head of the Production department in Argentina. Responsible for all Production staffing matters, client follow-up, and new business lineup on Marketing, Branding, and Digital transformation projects. Accountable for group P&L and project health including revenue targets, billability, and utilization, freelance and gross margin targets.- Leading client Marketing Strategy proposals, Budget, and contract negotiations - Identifying growth opportunities and building new Marketing and Business cases- Mentoring and guiding staff regarding production excellence, including delivery and client satisfaction- Engaging with top clients to develop, sustain, and grow the scope of the business- Overseeing team capacity planning and collaboration with discipline leads- Stewarding the group/office portfolio toward world-class work Show less

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  Vrio Corp.

  Nov 2023 - now

  Marketing Director