Maria Fernanda Arango

Experience

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  Caribbsa S.A.

  Oct 2012 - Mar 2013

  Coordinadora de logistica internacional de importaciones y exportaciones Maritimas y aereas

  - Coordinated international logistics operations for Seatrade-Streamlines shipping line.- Managed international import and export operations of TWC freight forwarder by air and sea.- Led the coordination of shipments, issuance, release of BL or AWB, container assignment, exchange declarations, freight certification, quotes, billing, payment reports and pricing.

• 

  UPS Supply Chain Solutions

  May 2013 - Oct 2014

  - Coordinated logistic operations by air, ground and sea for customers such as Sony, Falabella, Mc Don-ald’s, Juan Valdez, among others. - Processed purchase orders for all types of Incoterm, with a compliance percentage of 97%.- Developed customer service functions to provide real time status of import and export operations, ob-taining a rating of 96% in customer service - Negotiated competitive rates and high-quality service among suppliers.- Carried out the calculation of sales rates for services provided by UPS SCS.- Elaborated logistic solutions for clients such as McDonalds and Subway, saving more than $2k per op-eration.- Assessed the impact of pricing strategies, which allowed an improvement on hit rates by 25%.

  • Order processing representative

    Jul 2014 - Oct 2014

  • Pricing analyst

    May 2013 - Jun 2014
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  Adidas

  Oct 2014 - Nov 2018

  - Analyze sell out database to provide efficient recommendations to improve Retail KPIs. o Improved ASP by 30%, and thus the margin and contribution of the channel increased more than 5%.- Plan the purchase of footwear, apparel and accessories for more than 80 franchise stores in 13 countries around Latin America.o Achieved a 5% improvement on investment in key categories between seasons Fall Winter 18- Spring Summer 19.- Implement the assortment plan and purchase review tool.o Improved the purchasing process by increasing the overlap of products among top customers by more than 10%.- Lead the implementation of the OTB tool to foster negotiations with franchisees.o Increased investment between 2% and 10% versus previous season.- Redesign the stock meeting allowing to capitalize sales opportunities and avoid over stock.o Reduced warehouse inventory by 21%. Show less - Managed the purchase and distribution of retail stores in Central America and the Caribbean.- Standardized reports and systematized the KPI analysis (sell through, rate of sale, weeks cover, stock out, margin, traffic, sales).o Improved sales by 5.8% between 2016 and 2017.- Developed the merchandising store checklist to improve Retail KPIs (ASP, ATV, UPT, CR, SELL T)o Maximized customer experience and boosted inventory rotation.- Designed a “SALE tool” that allowed accurate pricing strategies.o Increased margin by 10% without sacrificing sales volume. Show less

  • Merchandising Manager Franchise

    Oct 2017 - Nov 2018

  • Retail Merchandising Planner

    May 2016 - Oct 2017

  • Retail Merchandising Distributor Colombia

    Oct 2014 - Apr 2016
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  Pandora

  Nov 2018 - Jan 2024

  Territory Manager

  Territory Manager en Pandora (South & Central America)

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  Motta Internacional

  May 2024 - now

  Gerente de Negocios Retail