Charles Cui

Experience

• 

  JIAYZ Photo Industrial Co.,Ltd

  Jun 2012 - Dec 2014

  Manager of Retail Department

  • Responsible for setting up a retail operation team, planning team structure, and responsible for e-commerce business, with a team of 10 people and a performance scale of 300,000/month• Responsible for the refined operation and management of Tmall/Amazon/B2C official website mall, formulate departmental performance goals for decomposition and implementation.• Self-operated B2C mall planning website functions and designing initial prototypes, and later operation and maintenance management.• Network promotion and brand promotion, cost accounting and ROI evaluation of promotion plans, publicity planning and promotion of WeChat public account and Weibo.• Team members' sense of belonging and cultural construction, skill improvement training, KPI assessment.• Build a team from 0-1 to achieve an increase in retail business from 0 to 300,000. Show less

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  Emie

  Dec 2014 - Nov 2017

  Director of Sales

  1.Manage the sales team of 26 people, formulate the annual sales plan, and lead the team to achieve a sales growth of 72 million.2.Forecast monitors the data of overseas and domestic sales channels, predicts market trends, and adjusts sales strategies in a timely manner to control channels.3. Design performance management plan KPI implementation, introduce business model training, cultivate the ability of business group leaders to improve the professionalism of sales personnel.4.Cooperate with social media, cooperate with Sanrio and Ali Entertainment IP, enhance brand influence and cross-border cooperation negotiation, Marketing publicity and exhibition coordination, formulate annual budget and cost control, and save 35% of annual sales budget.5.Optimize the e-commerce team structure and talent training, balance the operation of JD/ Tmall, improve the professionalism of operators, connect with KA customers from various channels, organize dealer conferences to ensure stable growth of core business, and increase the overall annual growth rate of business 20%.6.2015 Top Sales has been promoted to the position of head of sales department for many times. Show less

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  JIAYZ Photo Industrial Co.,Ltd

  Nov 2017 - Dec 2020

  Product Manager

  • Formulate Audio product line，Market and data analysis，Manage product life cycle, Hardware roadmap planning• Define new products, competitive analysis, concept design by user sense with KANO /SWOT mode.• Kick-off of new products，sourcing supplier，keep the sample as same as design。• Interaction design on hardware and embedded system, color, material, finishing check, build knowledge wiki• OEM/ODM communication, clients requirement gathering, from A-Z follow projects.• Software App team leader, export prototype to engineer, post to Appstore online.• PRD writing，Go-to-marketing work.• Led App team develop audio and video shooting tool app，SmartRecorder and BOYA Sound，download 100,000+.• Enterprise digital switch, PLM system builder and code rule maker. Show less

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  VIJI GAME

  Jan 2021 - Jul 2022

  Product Leader

  • Develop and formulate GAMING product line strategies from a global keyboard market.• Market research, competitive analysis includes user/news/financial reports.• Requirements gathering to define product concept & spec, supervised industrial design G3 curvature.• Software design, Curv OS Android system function define based on RK Platform, creating prototypes by Figma，make Cyber style UI running on Touch bar on the keyboard.• Solid product sourcing, add 50+ suppliers in the cooperation list and costdown• Supervised 10 members develop and marketing, OKR tools used in management. Show less

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  ValueHD Corporation (VHD)

  Sept 2022 - Apr 2024

  Product Manager

  Collaboration Work Hardware, Hybrid Work and Conference Rooms SolutionsPartership Management with Zoom and Tencent Hardware Certifications

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  吉利控股集团

  Jan 2024 - now

  Senior User Experience Manager