Deborah Conklin

Experience

• 

  Farmers Insurance

  Nov 2004 - now

  Manager - Distribution Sales Tools and OperationsKey Accomplishments / Highlights: Business lead for building and deploying agent performance tools and applications, including concept refinement; design coordination with IT and analytics teams; roll out strategy; training content; communications / engagement planning; and compliance matters.• SAFe Product Owner for Salesforce agency technology transformation initiative; communication tools work stream: email, telephony and texting platforms.• Agent e-Conference: High engagement of 10,000 agencies with 93% survey satisfaction; business topical booths, keynotes, gamification; easy-access OKTA integration. • Prior Quotes Database: Development and phased roll out of SharePoint database.• Integrated Agent Texting Platforms: Launched a compliant CRM-integrated texting platform. Various texting vendor pilots. • Agency KPI/Bonus Forecasting and Performance Tracking Tools: desktop/mobile sales tools. Groundbreaking, first mobile tool delivered to and for agents/district managers (DM). • Sales Funnel Strategy: Innovator and overseer of sales funnel engagement strategy Show less • Vendor Management – Strategic Initiatives Division – VMO: Executed contract negotiations, contract management, requests for proposal, vendor relations, vendor due diligence, coordinated vendor presentations. Introduced innovative solutions/vendors for sponsorship.• Project Management (PMP certified) – Strategic Initiatives Division - PMO:Lead Project Manager for successful large scale, multi-million dollar mobile device deployment to Claims organization. Ensured team reached significant financial volume incentive. Facilitated IT CAP approval, coordination of numerous work streams: business teams, provisioning, IT/security, Training, Communications, Compliance, and wireless carriers. Managed two work streams for 21st Century acquisition integration. Show less

  • Product Owner

    Oct 2020 - now

  • Marketing Analytics Manager/Sales Manager

    May 2013 - Oct 2020

  • Vendor Manager / Project Manager

    Jun 2006 - May 2013

  • Project Manager

    Nov 2004 - Jun 2006