
Alix Albrich
Administrator and Journalist at Model United Nations

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About me
Master Student in Global Luxury Brand Management
Education

University of Westminster
2020 - 2024Bachelor of Arts - BA MarketingActivities and Societies: Course Representative for Marketing Communications Final grade: First-Class HonoursRelevant coursework: Buyer Behaviour, Fundamentals of Marketing, Digital Marketing Essentials, Power of Brands, Advertising, Contemporary PR Management, Marketing Metrics

Sup de Luxe
2024 - 2026Master of Science - MS Global Luxury Brand Management
International School Basel
2012 - 2020International Baccalaureate DiplomaActivities and Societies: French tutor, Model United Nations (administrator, journalist, photographer), Tsunami Handaid (volunteer) A in English marketing-focused Extended Essay
Experience

International School Basel
Nov 2015 - Feb 2019Administrator and Journalist at Model United NationsOrganized committees and General AssembliesCoached beginner administrators on how to supervise a committeeWrote multiple articles focusing on real world current events debated by students

Actelion
Jun 2019 - Jul 2019Congress InternManaged in-progress and upcoming events, answered guest requests, and acted quickly tocollaboratively resolve problemsPerformed administrative tasks including data entry, bookings, and venue organization forparties of 20 and more

University of Westminster
Aug 2021 - Jul 2022Created surveys to collect student feedback and discussed it with course leaders during semestrial meetingsOrganized events for the marketing communications cohortIncreased student satisfaction average from 6/10 to 8/10 Managed rush hours with a daily average of 100 customers while providing excellent customer serviceCoordinated nightclub events with a nightly average of 250 customersHandled stock levels, deliveries, and end-of-day receipts
Marketing Communications Course Representative
Sept 2020 - Jul 2022Venues Assistant Staff
Aug 2021 - Jun 2022

Mattel EMEA
Jul 2022 - Jul 2023Regional Marketing Intern IPSCreated brand content in English and French (8 webpages, promotional videos, newsletter campaigns, agency briefs, sell sheets)Raised over 70 purchase ordersPulled weekly and monthly analytical reportsManaged the flow of information between EMEA regional and local teams and global teamPlanned and supervised bi-weekly calls with EMEA marketsWorked with agencies on TV, PR, and traditional campaigns

University of Westminster - Soho Poly Theatre
Nov 2023 - Jul 2024Marketing and Event ManagerCollaborated with Soho Poly creative producers to execute arts and cultural eventsDesigned and delivered social media strategiesOrganised events with 70+ attendeesManaged 7+ staff assistantsIncreased Instagram followers by 140%
Licenses & Certifications

The Fundamentals of Digital Marketing
Google Digital GarageAug 2020
Award in Digital Marketing Strategy
The Institute of Direct and Digital Marketing (IDM)May 2020
Hootsuite Platform Certification
HootsuiteApr 2022
Social Marketing Certification
HootsuiteApr 2022
Digital Marketing Essentials
Target InternetMar 2021
International Baccalaureate Bilingual Diploma
International BaccalaureateJul 2020
Mimic Social Simulation
StukentApr 2022
Honors & Awards
- Awarded to Alix AlbrichBest Administrator - Sep 2019 Awarded Best Administrator Award during MUN-tag based on organizational, time-management, responsibility, and efficiency skills.
Volunteer Experience
French Tutor
Issued by International School Basel on Oct 2018
Associated with Alix Albrich
Languages
- frFrench
- enEnglish
- geGerman
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