
William Yeske
District Manager

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About me
Author | Marketing Strategist | Storyteller
Education

U.S. Army Special Operations Center of Excellence
2010 - 2014Special, Irregular and Counterterrorist OperationsThe U.S. Army John F. Kennedy Special Warfare Center and School, the U.S. Army’s Special Operations Center of Excellence, trains, educates, develops and manages world-class Civil Affairs, Psychological Operations and Special Forces warriors and leaders in order to provide our nation with highly educated, innovative and adaptive operators.

University of Connecticut
2001 - 2002Bachelor of Business Administration (B.B.A.) Business Administration and Management, General
Cornell University
2019 - 2020Marketing
Towson University
2017 - 2019Bachelor of Science - BS Business Administration and Management, General 3.054Activities and Societies: Outstanding Graduate Recognition Award Fall 2019 - Digital Marketing Competition Fall 2019 - Sales Competition Fall 2019 - Live Case Study Finalist

Columbia Business School
2022 - 2023BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICESCMO based executive education classes focused on management of executive marketing functions.
Experience

Bob Marino Aftermarket Specialty Company
Jul 2002 - Feb 2003District ManagerMaintain and ensure excellent customer satisfaction and attention to detail. Managed employees and technicians to optimize labor for ultimate efficiency. Trained and coached employees on duties, meet, greet, and delivery of customer vehicles. Monitored employee performance, inventory and supplies. Recruited and hired staff. Ensure customer satisfaction on all service customers. Manage overall vehicle flow and production. Increased amount of active contracts and brought in new clientele.

AutoTechnic
Feb 2003 - Aug 2005Automotive TechnicianDiagnose, estimate, and repair of customer and team vehicles; track support; fabrication; high performance testing and tuning; and inventory.

No Limits Racing
Aug 2005 - Jun 2007Team ManagerManagement and logistics of a professional rally racing team that operated from coast to coast within the continental United States, team marketing and branding, and event coordination.

Circuit City
Jun 2007 - Feb 2008IT SpecialistResponsible for providing technical assistance and support related to computer systems, hardware, or software. Respond to queries, runs diagnostic programs, isolate problems, and determine and implement solution. Install, modify, and repair computer hardware and software.

82nd Airborne Division, U.S. Army
Mar 2008 - Mar 2011InfantrymanPerformed as a member of a fire team during drills and combat; aided in the mobilization of vehicles, troops and weaponry; assisted in reconnaissance missions; used, maintained, and stored combat weapons. Completed a year long deployment in Afghanistan participating in Operation: Enduring Freedom; conducted numerous amounts of patrols during day/night missions as a machine gunner and Radio Telephone Operator. Received an Army Commendation Medal for exemplary performance during time overseas. Was responsible for over 6.5 million dollars worth of equipment while over-seas and was able to successfully maintain and track all equipment. Integrated new standard operating procedures that enabled successful communications during combat operations while in combat theater. Show less

U.S. Army John F. Kennedy Special Warfare Center and School
Mar 2011 - Oct 2013Enhanced organization's effectiveness and efficiency by defining, delivering, and supporting strategic plans for implementing information technologies; completed projects by coordinating resources and timetables with main office; conducted system audits of technologies implemented; implemented disaster recovery and back-up procedures and information security and control structures; Created information technology strategies, policies, and procedures by evaluating organization outcomes; identified problems and anticipated requirements needed for future success. Show less
IT Project Manager
Aug 2012 - Oct 2013Special Forces Student
Mar 2011 - Aug 2012

US Army Special Warfare Center (SWC)
Oct 2013 - Dec 2014Civil Affairs Trainee
82nd Airborne Division, U.S. Army
Dec 2014 - Oct 2015Platoon SGTPrimary Duties include management, training, and administrative actions for over 20+ personnel. On multiple occasions, filled in for positions two grades above during meetings with higher command. Served as the unit Environmental Compliance Officer and corrected multiple deficiencies within the unit while saving money by utilizing little known resources that recycled expensive equipment from deploying and deployed units to units in need of such equipment to be in compliance. Served multiple times as a range safety officer during training with the Battalion. Ensured the unit's diversity of skills by making sure the soldiers under my command were certified and trained in skills such as certified military vehicle drivers, field sanitation, CBRN, DTS, RTO, CLS, Combatives, PRC, Ranger, and Combat Swimmer. Show less

United States Army Civil Affairs and Psychological Operations Command
Nov 2015 - Oct 2018Civil Affairs NCOResponsible for supporting overseas contingency operations, overseas deployments for training in worldwide theater operations, combat training center rotations, and battalion level airborne operations; supports civil/military operations including humanitarian assistance, foreign nation support and support to civil administration; trains team members in tactical skills; assists in preparation and load-out of equipment for missions and conducts pre-mission inspections; gathering information and atmospherics of operational area; participates in analysis, planning and production of civil affairs estimates, reports, orders and briefings. Show less

No Limits Motorsports
Jan 2016 - nowProject ConsultantMotorsports startup that specializes in regional level events. In charge of logistics, social media marketing, and acquiring new sponsorship proposals.-Successfully ran a social media campaign that grew 50,000 followers in a period of 6 months with a 92% retention rate.-Created original content that receives high recognition ratings from target audiences.-Worked consistently in Google AdWords campaigns and other PPC Marketing tools.

No Limits Marketing Group
Dec 2019 - nowManaging DirectorNo Limits Marketing Group (NLMG) was founded to help small businesses survive and compete during the COVID-19 pandemic. It uses a combination of modern marketing techniques coupled with a non-lethal targeting framework learned while serving in the military to provide clients with winning strategies.

Casemate Group
Nov 2022 - nowBook AuthorWrote and directed the marketing campaign that has resulted in a bestseller with a consistently performing record that continues to see growth.Established a social media following of over 30,000 fans of the book across channels within a year's time period.Gained speaking experience with over 60+ podcasts and media appearences to date.Worked with veteran community initiatives in both private and government sectors to provide a combat veteran's experience that shows a picture that most will never open up to or talk about. Show less
Licenses & Certifications

Digital Marketing Certificate
Cornell UniversityMay 2020- View certificate

Microsoft Office Specialist
MicrosoftMar 2017 - View certificate

Chief Marketing Officer Program
Columbia Business School Executive EducationFeb 2023 - View certificate

Persuasion
Columbia Business School Executive EducationMay 2023 - View certificate

Inbound Marketing
HubSpotMar 2019 - View certificate

Mimic Pro
StukentApr 2019 
Certified Facility Maintenance Manager
Association for Facilites Engineering- View certificate

Mastering Customer Insights (Online)
Columbia Business School Executive EducationJul 2023 - View certificate

Customer Experience Strategy (Online) - Design and Deploy a Successful CX Plan
Columbia Business School Executive EducationSept 2023 
Google Analytics Individual Qualification
GoogleApr 2020
Volunteer Experience
Veteran Mentor
Issued by RacingforHeroes.org 501c(3) on Aug 2018
Associated with William YeskeWeb Developer
Issued by Veteran Peer Groups on Nov 2020
Associated with William YeskeFounding Board Member
Issued by Rally for the Troops on Feb 2016
Associated with William Yeske
Languages
- ruRussian
- enEnglish
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