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Scarlett Karmel

Scarlett Karmel

Work Experience

Followers of Scarlett Karmel547 followers
location of Scarlett KarmelGreater London, England, United Kingdom

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  • Timeline

  • About me

    Founder of Hertford Media

  • Education

    • Davies Lang & Dick College, London

      2007 - 2010
      A Levels - Photography, History of Art, Music GCSEs - English, English Literature, Drama, Music, French, ICT, Science, Maths 2-1 in Bachelors Degree Majoring in Fashion Marketing

      Computer Skills: Microsoft Office, Outlook, Excel, PowerPoint, Adobe Illustrator, Photoshop, In Design, Social Media Channels (Facebook, Instagram, Pinterest, Twitter)

    • Regent's University London

      2010 - 2015
      Bachelor’s Degree Fashion Marketing BA Hons

      Activities and Societies: Fashion, Photograpy, Music, Art Direction, Film, Literature Majoring in Fashion Marketing has provided me with the necessary knowledge and skill set to pursue a career in the fashion industry. My keen areas of interest are brand consultancy, and social media - two powerful platforms, which champion creativity, commerce and entrepreneurship. The fashion industry is a fast-paced growing market, and the rise of mobile and e-commerce is especially relevant as consumers spend more time browsing and shopping online.

  • Experience

    • Albion Oil Limited

      May 2009 - Jun 2009
      Work Experience

      Various administrative duties from collating documents, running errands and assorted secretarial functions.

    • Sputnik PR

      May 2012 - May 2012
      Internship

      During my internship I analysed clients' sales data, in order to judge trends and growth via statistical charts, to determine how best to target relevant PR activity.

    • McCann London

      Jul 2012 - Jul 2012
      Internship

      During this internship I gained first hand experience of working in a large advertising company. I was based predominantly with the team responsible for the L'Oreal brand, assisting in a variety of ad hoc projects.

    • WHISTLES

      Mar 2013 - Mar 2013
      Internship

      Working within the Buying and Merchandising Section, analysing consumer buying patterns, and seeing how buyers review performance statistics. Also looked at stock management. From there I moved to the PR and Marketing Department, where I worked on Whistles' website, putting together items from their on-line collection, to show customers how to style each piece they clicked on. Also responsible for organizing the completion of the Returns forms for clothing sent out to the fashion magazine press. Show less

    • Quintessentially

      May 2013 - Jul 2013
      Internship

      Client event organisation, in an administrative role. This including statistical spreadsheet work, collating press release cuttings, running errands, and sending out information to clients by email and post.

    • Cooking for Children Ltd and AKGH Ltd

      May 2014 - Sept 2014
      Internship

      Assisted with the organisation of the company's stand at Baby & Toddler exhibitions at Earls Court, London. Also grew the company's social media platform, by creating a strong strategy platform that now has 376k followers.

    • Quiqup

      Jul 2015 - Oct 2015
      Internship

      Responsible for company’s presence on social media channels – Facebook, Twitter, Instagram. I’ve worked on advert placements, and various marketing campaigns such as Halloween, Christmas and the new Baby & Bump Category. I also have introduced Quiqup to some leading influencers. I have gained valuable experience working on various segments in this start-up company.

    • MATCHES

      Apr 2016 - Apr 2020
      New Business and Events

      Ensured that all the event database was captured and monitored regularly . Assisted in the planning and actions of Vacations Stuido a month long of in-store and over seas events . Represented MATCHESFASHION.COM at all events and activities , in order to promote brand services and products.

    • Flemings Mayfair Hotel

      Jul 2016 - now
      Marketing Assistant and Social Media Manager

      Created, implemented and continue to manage social media presence on Facebook, Twitter and Instagram for the hotel, its restaurant and bars.Grew the Instagram following. Write weekly blogs and newsletters targeting corporateand leisure clients. Work closely with Press team to promote the hotel, and increase its media exposure.Daily maintenance of the website, updating restaurant menus and offers.Developed an extensive neighbourhood guide to incorporate into website Expanded the hotel’s Wikipedia page, for optimization searches through Google.Helped with the coordination of in house events to promote the new restaurant and bar, such as hostinga bloggers dinner for influencers to taste the food and write their reviews.Support Marketing Director with strategic planning, and marketing of the new restaurant,bar and newly refurbished hotel. Included liaising with the chef and hotel’s interior designer formedia interviews.Working on potential partnerships with local businesses, including brands such as Liberty and Harrodsto create a shopping package for guests over the Christmas period. Show less

    • Hertford Media LTD

      Mar 2017 - now
      Director

      Hertford Media is a London based Social Media agency with a team of experts, helping to evolve your companies digital presence and taking it to the next level. Hertford Media offer our clients a bespoke service, expertise and state of the art technology to help provide maximum exposure. No matter the starting point or end goal, we work with businesses and individuals from all sectors both new and established to develop and turn their Social Media channels into a profitable asset for their business. Show less

  • Licenses & Certifications

    • BA Hons