Syed M Sarmad Wasim, CMA®

Syed M Sarmad Wasim, CMA®

Financial Analyst

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  • Timeline

  • About me

    Senior Analyst/Asst.Manager l FP&A-FMCG-Logistics

  • Education

    • IMA | Institute of Management Accountants

      -
      Certified Management Accountant® (CMA) Accounting and Finance

      • IMA’s CMA® certification is an advanced professional credential that delivers tangible value and can be earned in the advanced management accounting and financial management field. The certification signifies that the person possesses knowledge in the areas of financial reporting, planning, analysis, performance management, control, decision support, and professional ethics, the skills most in demand on finance teams around the world. The CMA® is globally recognized certification exclusively… عرض المزيد • IMA’s CMA® certification is an advanced professional credential that delivers tangible value and can be earned in the advanced management accounting and financial management field. The certification signifies that the person possesses knowledge in the areas of financial reporting, planning, analysis, performance management, control, decision support, and professional ethics, the skills most in demand on finance teams around the world. The CMA® is globally recognized certification exclusively offered by IMA (The Institute of Management Accountants) USA. Courses include:--External Financial Reporting Decisions -Planning, Budgeting, and Forecasting -Performance Management -Cost Management -Internal Controls -Financial Statement Analysis -Corporate Finance -Decision Analysis -Risk Management -Investment Decisions -Professional Ethics عرض أقل

    • University of the Punjab, Lahore

      2011 - 2012
      Bachelor’s Degree B.Com(Accounting,Finance & Economics)

      AccountingEconomicsFinanceCommerceBanking

  • Experience

    • Binzagr Company

      Jun 2013 - Dec 2017
      Financial Analyst

      Have performed in various areas of responsibility reporting directly to Vice President of Finance.Major areas include:-Financial Planning & Analysis: • Performed & reported BU/Company-wide, Variance/product profitability analysis for management’s review.• Performed financial statement analysis by analyzing key ratios .i.e. Solvency, Liquidity and Operating to assess the overall impact on company’s financial health.• Compared & communicated KPIs regarding profitability with SOPs.-Imports Costing & Accounts Payable: • Performed Cost, Volume, Profit (CVP) analysis • Analyzed the cost components of products to adhere with the prescribed price structure.• Processed payment of various Vendor invoices and performed reconciliation of Statement of Accounts (SOA).• Managed general ledgers pertaining to Marine Insurance for the goods in transit and various supply chain related expenses. • Performed detailed analysis of Goods received and Invoices received for financial and operational reporting at month end closing.• Monthly clearing & closing of various GL Accounts via SAP ERP.-Budgeting & Accounts Receivables: • Analyzed key budgeting data & preparation using Bottom-Up approach.• Given input for respective area of responsibility during annual budget preparation.• Raised & communicated various claims with the principle with regular follow up and periodic Ageing analysis.-SLOB Reporting:• Sole responsibility of comprehensive analysis of across the company SLOB (Slow & Obsolete) perishable Trade Inventory data & reporting it to various BU Heads for timely decision making.-Treasury Management:• Prepared & communicated the core liquidity analysis to the management.• Analyzed and managed the daily bank account balances to ensure that the company meets its short term liquidity requirements. .• Processed all payments for foreign and local vendors.• Communicated and settled foreign exchange forward contracts with various banks. عرض أقل

    • Basamh Industrial Co. Ltd

      Dec 2017 - Apr 2020
      Commercial Finance Analyst

      Have performed in various areas of responsibility working in brand management team.Partnered with relevant finance departments and other business functions (Trade Marketing, Marketing, HR, etc.) to achieve key objectives adding value and facilitating sustainable, profitable growth.-Budgetary Control: • Ensured financial control, accruals and alignment of budgetary spending as per plan.• Regularly reviewed & updated management on trade activities and analyzed actual vs. budgeted monthly spending.• Tracked & Reviewed annual agreements with customers.• Undertook ROI and profitability assessments for the activities.• Regularly advised and updated the cross functional teams regarding budgetary control and efficient usage of financial resources.• Communicated and coordinated with the distributor regarding all financial transactions including claims and contracts.• Recording & Posting of marketing accrual entries into respective SAP GL (General Ledgers) and sub GLs.-Financial Analysis: • Monthly financial/budgetary report to the management containing relevant areas of importance.• Monitored and ensured budgetary control at channel and customer level.• Performed profitability analysis at channel and customer level including calculations pertaining to operating expense ratio.• Performed investment appraisal for all marketing initiatives to assess the viability of project and the value they generate.• Prepared and analyzed monthly financial forecasts for the marketing team.-Management Reporting: • Generated and submitted monthly forecast reports pertaining to Sales, Investment and profitability at channel and customer level.• Advised the management regarding the economic and commercial aspects of the brand including (market, prices, commercial policy etc.) عرض أقل

    • Sunbulah Group

      Apr 2020 - now
      Senior Financial Analyst
  • Licenses & Certifications

    • Certified Management Accountant

      Certified Management Accountant: CMA®
      Jan 2017
      View certificate certificate
    • Leadership Gold Level

      IMA | Institute of Management Accountants
      Sept 2022
      View certificate certificate
    • Leadership Pewter Level

      IMA | Institute of Management Accountants
      Jul 2018
      View certificate certificate
    • Leadership Silver Level

      IMA | Institute of Management Accountants
      Jul 2021
      View certificate certificate
    • Leadership Bronze Level

      IMA | Institute of Management Accountants
      Apr 2019
      View certificate certificate
  • Honors & Awards

    • Awarded to Syed M Sarmad Wasim, CMA®
      Certificate of Merit Pakistan Ambassador to Saudi Arabia ٢٠٠٨ Certificate of merit for securing 2nd position in HSSC examinations (Intermediate in Commerce)Pakistan International School Jeddah, Saudi Arabia.
  • Volunteer Experience

    • Secretary - Western Province Chapter - KSA

      Issued by IMA | Institute of Management Accountants on Jul 2019
      IMA | Institute of Management AccountantsAssociated with Syed M Sarmad Wasim, CMA®