Kentrice S. Rush, MBA

Experience

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  BET (BET Networks, a subsidiary of Viacom Inc.)

  Aug 2010 - May 2012

  College Marketing Intern - Campus of Jackson State University

  • Organized street teams and on-campus events in collaboration with student leaders and organizations to enhance the viewership of African Americans ages 18-22.• Contributed to record breaking numbers for BET Programming and Specials, including the highest rated “Hip Hop Awards” ever with a 2.9 Nielsen rating and the top ranking of the “106 & Park” app in the App Store.• Received special recognition for implementing exemplary social media campaigns for the BET special “The Soul Train Awards” and original show “Toya: A Family Affair.”• Submitted summary reports on marketing efforts for marketing campaigns implemented, which provided valuable feedback for BET’s research. Show less

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  Turner (Turner Broadcasting System, Inc)

  Oct 2013 - Dec 2013

  [adult swim] Consumer Marketing Intern

  • Collaborated with the Consumer Marketing team on developing, implementing, and evaluating the marketing of the network’s programming.• Supported social media marketing efforts by developing and scheduling promotional posts for Adult Swim’s Facebook page of more than three million fans, resulting in an average of more than 1,000 likes and 50 shares per organic post.• Assisted in the development of presentations for implemented marketing campaigns and recaps of past events.• Supervised the shipment and customer service of the inaugural "As Seen on Adult Swim" venture. Show less

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  The Syndicate

  Apr 2014 - now

  SynnerNation Marketing Representative

  • Educate the public through word of mouth, hand-to-hand guerrilla marketing, and social media/digital marketing• Utilize knowledge of local market and peers to successfully execute campaigns• Create thorough reports for each campaign• Meet goals and deadlines set by remote manager, and efficiently manage time to meet predetermined goals

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  Jackson State University

  Apr 2015 - now

  Manage, market, and grow the university’s digital presence on a variety of platforms, including social media, online, mobile and other emerging media.

  • Marketing Director

    Aug 2024 - now

  • Interim Director of Marketing

    May 2024 - Aug 2024

  • Digital Media Manager

    Mar 2018 - Aug 2024

  • Social Media Associate

    Apr 2015 - Feb 2018