Xin Cheng

Experience

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  Xiaohongshu

  Nov 2022 - May 2023

  Product Manager

  1. Map Search Product:- Data Annotation Leadership: Spearheaded the annotation of experimental data, ensuring high standards of accuracy and completeness. Developed and standardized annotation guidelines, and trained the annotation team to achieve consistency in task execution.- Experimental Map Testing: Managed product testing for the experimental version, focusing on filtering options and route relevance. This involved revising annotation guidelines based on test outcomes and collaborating with data analytics and development teams to refine the map search product, leading to significant improvements in data accuracy and product relevance.2. Nearby Search Filter Product:- Search Intent Evaluation: Led the evaluation of local and nearby search intents, optimizing the relevance of search results through meticulous data annotation and collaboration with the algorithm team. This initiative was critical in developing an experimental product that fine-tuned intent evaluation.- User Satisfaction Analysis: Evaluated top8 search result relevance and user satisfaction, contributing insights that were instrumental in enhancing search result quality.- Product Design and Testing: Designed filtering options and popup styles, and executed comprehensive product testing to validate the effectiveness of the newly developed features. Show less

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  SHEIN

  May 2024 - Jul 2024

  Product Operations Manager

  - Traffic Task Configuration: Managed over 20 business tasks and configured more than 200 traffic support tasks, achieving a 95% business compliance rate.- Platform Iteration: Participated in the development of the "pre-post inspection" capability on the traffic strategy platform. Assisted the UI department to complete product design and conducted product test, which resulted in a 2.3% increase in business compliance rate.- Data Analysis: Compiled weekly traffic business data, reviewed business performance based on compliance rates and ROI, and optimized support actions. Analyzed weekly strategy adjustments and poor-quality control results, maintaining a 0.26% overall UV conversion rate. Show less