
Julie Hinson
Technical Artistic Director

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About me
Global Education Design Senior Manager at Wella Professionals & System Professional @wellacompany
Education

Toni & Guy Hairdressing Academy London
-Technical Art Directors Presentation
City & Guilds
-The Licentiateship Award in HairdressingThe council of the institute had conferred Licentiateship of the City and Guilds of London Institute in recognition of the achievement through education training and employment.

The College of North East London
-Modern & Community Languages (Spanish)
City & Guilds
-NVQ level 3 HairdressingIncluding thermal styling and relaxing

City & Guilds
-Competences in training and development D32/33Competences in training and development vocational assessorD32 & D33

L'Oreal Professionnel
-Accredited to nvq level 3 Colour Specialist Degree
L'Oreal Professionnel
-Basic Presentation Skills
Toni & Guy Hairdressing Academy London
-Technical Vardering Course
L'Oreal Professionnel
-Train The Trainer
L'Oreal Professionnel
-Advanced Long Hair
L'Oreal Professionnel
-Dressing Long Hair
City & Guilds
-NVQ Level 2 Hairdressing
Goldwell
-Colour Course
Goldwell
-Perm Course
Jingles London
-Three Day Progressive Cutting Course
L'Oreal Professionnel
-Colour Keys
L'Oreal Professionnel
-Advanced Colour Keys
L'Oreal Professionnel
2016 - 2016A-List Colour Degree Refresher
Hertford Regional College
2016 - 2016City & Guilds Level 3 The Award in Education and TrainingFormerly known as PTLLS, the Award in Education and Training is a short course designed to enable a wide range of students to undertake teaching, training or learning tasks relevant to their own training or teaching situation.Completed 3 modules:-Understanding roles, responsibilities and relationships in education and training.- Understanding and using inclusive teaching and learning approaches in education and training.- Understanding assessment in education and training.
Experience

Toni&Guy
Jan 2002 - Sept 2006Technical Artistic Director• Gained strong foundation and work ethos, whilst building and maintaining an exceptional client base• A key educator on the vardering course, creative course and private creative courses• Travelled around the UK and Europe teaching and inspiring TONI&GUY salons• Advanced to the role of Technical Artistic Director in 2004• Led a private NVQ level 2 hairdressing program for 2 years, whilst simultaneously producing collections for print and DVD education materials• During this time I also worked on numerous industry and TONI&GUY shows and seminars Show less

Wella Professional/P&G
Sept 2006 - Jan 2008UK Studio Technical Educator• Led educational courses from fundamental to advanced master colour programmes• Supported product launches and seminars• Arrange and manage guest artists

TIGI Haircare
Jan 2008 - Feb 2011UK Technical Manager• Launched TIGI Professional colour PDOT across UK and Europe• Educated and managed the London technical academy team, and key account conversions for the UK• Led shows, seminars and academy educational courses• Created TIGI Education - consisting of colour education materials, step by step colouring techniques via DVD

TIGI Professional/Unilever
Jan 2011 - Oct 2015• Led and managed the testing and development of new and existing hair colour products• Generated accurate data and insight to ensure performance and accuracy, relevance with competitiveness to support key global product launch decisions and recommendations for product initiatives• Supported global marketing team to create educational material for both educators and hairdressers for all product launches and educational needs• Created the photographic brief for educational/product launch photographic shoots and videos. Making sure the correct products are used on each model, and creative team know which and how to use products effectively• Directed on photographic step by step photoshoots and videos, working on the main edits and scripts for voice over and book content• Supported and managed product development team• Managed global testing salon, managing product development testing, creating the education for each product, innovation testing and competitor product testing• Presented results, feedback with clear direction to senior global marketing teams• Liaised with global educators for future product launches, capturing any global needs to build into innovation plans, looking at ways to build and grow business and salons globally• Created conversion material to support salons globally when converting to TIGI copyright©olour• Worked closely with 3rd parities and suppliers Show less The acquisition of TIGI by Unilever enabled TIGI Professional to re-launch their hair colour range and create TIGI copyright©olour. • As part of the core project team I played a pivotal role in the technical development of the range• Advised on shade assortment• Developed educational material, such as PowerPoints and fact sheets• Educated the global teams on how to use and educate the new range• Part of the technical creative team producing photographic imagery for each collection• Educated and managed the London technical academy team• Traveled the globe to deliver educational programs in Asia, USA, Europe and the UK• Educated and led key account conversions for the UK• Led a global team to build and produce an Education Manual Show less
Global Innovation Manager
Jan 2013 - Oct 2015Global Innovation Coordinator
Jan 2011 - Jan 2013

Julie Lapite - The Colour Specialist
Nov 2015 - Jan 2017Director• With 20 years’ industry experience, my focus and passion continues to be on professional education. My aim is to support product companies and salons/training academies globally on a freelance basis. • I share all aspects of colouring expertise, from fundamental colour, to expressive colouring techniques, including product knowledge through creating and/or delivering.• I will act as a consultant for brands wishing to develop their own product ranges, educational development, and continue to contribute towards editorial, commercial and educational photographic and video projects. • I am incredibly loyal to my private client base, which has been nurtured over the last 17 years and includes a range of confidential celebrity clients.• I have a knowledge of many hair colour product companies including TIGI copyright©olour, L’Oreal Professional, Wella Professional and Goldwell as well as many more. Show less

Wella professionals/Coty
Jan 2017 - Dec 2020Global Education Design Manager
Wella Company
Dec 2020 - nowSenior Education Design Manger
Mar 2023 - nowGlobal Education Manager
Dec 2020 - now
Licenses & Certifications

Certificate of Completion
Circus StreetJan 2020
Storytelling
Cannes Lions SchoolMar 2023
Copywriting
Cannes Lions SchoolSept 2022
Marketing Strategy
Cannes Lions SchoolApr 2023
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