Aditya Shekhar

Experience

• 

  AFS Intercultural Programs

  Dec 2008 - Jun 2010

  Mentor and Chapter Volunteer

  Responsible for orientation of both incoming and outgoing exchange students.

• 

  Enactus

  Mar 2012 - Feb 2014

  Engagement Officer (Functional Head)

  Role involves establishing liason's with engagement organisations using social media tools and providing business solutions to community based organisations in Ghana and India. Spearheaded and implemented a micro-dairy farm for CBHP India. Also involved managing social media profiles of the organisation and other marketing activities.

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  Global Pacific Nominees Pty Ltd

  Aug 2013 - Aug 2014

  Copywriter

  Led the redesign of external communications, including website and customer e-newsletter. Was in charge of building the organisation’s online and social media presence.Developed and documented critical business processes and standard operating procedures for the stores department.

• 

  Powershop Australia

  Sept 2014 - Mar 2019

  Managed overall digital acquisitions, this involved working with agencies to deliver sales targets through paid channels such as Search, Facebook, Display, Programmatic and ContentPartnerships. Key highlights include delivering Brand, Movers and Solar campaigns at target CPA and a website testing program that doubled the conversion rate. Successfully managed brand and acquisition partnerships with Melbourne International FilmFestival, North Melbourne Football Club, GetUp and One Big Switch.Also developed and executed social media brand and customer service strategy.

  • Campaign Manager

    Nov 2017 - Mar 2019

  • Marketing Coordinator

    Apr 2015 - Oct 2017

  • Marketing Intern

    Sept 2014 - Mar 2015
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  Global Pacific Nominees Pty Ltd

  Jul 2019 - now

  Marketing and Operations Manager

  Revitalised brand by delivering a successful global marketing plan and communicationsstrategy leading to increased market share.Drove website redesign and landing page optimisation resulting in reduced bouncerateEnsured increased sales leads and website visits as a result of the redesign and searchengine optimization (SEO) by 25%Spearheaded new department achieving customer oriented outcomes by managing deliverables for both production and sales team

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  Self Employed

  Jun 2020 - now

  • Screenwriter

    Jun 2020 - now

  • Screenwriter

    Jun 2020 - now