
Kristina Moreva
Marketing Department Intern

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About me
Senior Manager in Strategy& Canada
Education

EDHEC Business School
2011 - 2013Master of Science (MSc) Corporate Finance Second Class Honor, Top 10%
Kazakh-British Technical University
2007 - 2011Bachelor's degree Business and Economics (minor Finance) Bachelor Degree with Honors, Top 5%
Experience

Procter & Gamble
Jan 2010 - Jun 2011Marketing Department Intern2 Internships:February 2010 - August 2010February 2011 - June 2011Passed two internships with the following job offer: core project leadership involved the development of initiative based on benchmarks and their implementation to boost sales on the premium detergent segment. Led 2 projects, each involving a team of 10 people. Within the projects:• Organized and managed the work of a project team with internal members, partners and advertising agencies• Prepared and presented the final reports to the Top Management and Headquarter• Conducted marketing research to estimate the possibility of a project• Developed the mechanism of project• Forecasted and estimated the results based on penetration rate, sales increase, loyalty, market share and NPVKey results:• Achieved increase and sales on trial and main projects• Decreased costs of the project by 30% through close work with the procurement department Show less

TOTAL
Dec 2012 - Jun 2013Intern in Exploration & Production FEI/GRF/GGG (Finance)Led the adaptation and finalization of Financial Analysis Handbook for Total S.A. and its affiliates

PwC
Sept 2013 - Jan 2016Involved in consulting projects, directed to the operational and governance efficiency improvements, restructuring, and strategy development. Within projects:• Led project streams with the full responsibility for the result, team and client communication • Engaged in deliverables preparation and presentation to the management• Performed analysis of the client’s issue, including financial, operational and processes analysis (diagnostics) with the further development of solutions based on hypothesis-driven approach • Prepared business and financial models• Analyzed large amount of data in Excel • Managed interns and consultants• Implemented the proposed solutions in close work with the client’s project team• Monitored the post-project work in order to achieve the right execution in the long runSpecial projects examples:• Designed and implemented an operational model for B2B sector for a large telecom company in Kz, with the development of the approach to segmentation of B2B and segment oriented model of the sales and possible products development• Estimated potential post-merger synergy effect for a large telecom company in Kz• Implemented costs cutting strategy to a large telecom operator in KzWithin the firm:• Prepared proposals for clients as part of business development• Engaged into Advisory Department hiring process update, where developed new hiring procedures based on industry benchmark and company’s value• Initiated and led the introduction of PwC Advisory Case Challenge “Level Up” Show less
Senior Consultant (Experienced), Strategy & Operations
Oct 2015 - Jan 2016Consultant, Strategy & Operations
Dec 2013 - Sept 2015Intern, Strategy and Operations
Sept 2013 - Dec 2013

Kazakh-British Technical University
Jan 2014 - Jun 2019Senior LecturerInvolved into teaching process on as the main instructor on MBA and Bachelor level with core focus on Finance, Accounting and Business subjects: • Prepared the courses structure, including syllabi, full materials package, such as lectures in power point, case studies, study and exam materials• Engaged into Thesis (business plan preparation) and Internship reports supervising• Supported students career building trough career path discussion, CVs and Cover Letters review• Advised students during case championships activities (teams under supervision were able to win Changellenge in 2017, 2016, CFA case challenge in 2018) Show less

Narxoz University
Aug 2019 - Oct 2020Senior LecturerKey instructor on Bachelor level covering accounting and business-oriented subjects, such as Business Organizationб Intro to Management Accounting for Business, Financial Statement Analysis,. • Develop the full courses structure, including syllabi, full materials package, such as lectures in power point, case studies, study materials, exam materials based on best practices and personal experience• Engaged in career development for students through workshops on CV writing, interview preparation, and general career path personal discussion• Give speeches and presentation during school recruiting for 50+ people Show less

PwC Kazakhstan
Oct 2020 - Jul 2023Lead Business Development and manage projects with a focus on Strategy & Operations mainly in Financial Services, E-commerce industries:- Lead pre-sales and sales activities- Manage projects with a full commitment to the result, including client communication and delivery, team management and overall project structuring- Lead internal activities, including strategy sessions and Academy for the new joiners- Give speeches at the conferences (e.g. https://profitday.kz/retail and https://www.youtube.com/watch?v=SUfcsNOlNkc) Show less
Senior Manager in Consulting
Sept 2022 - Jul 2023Manager in Consulting Services
Oct 2020 - Sept 2022

Strategy&
Jul 2023 - nowSenior Manager Financial Services
Sept 2023 - nowSenior Manager Financial Services
Jul 2023 - Sept 2023
Licenses & Certifications

CIMA Diploma in Management Accounting
CIMADec 2015
CIMA Diploma in Performance Management in Russian
CIMANov 2014
Languages
- ruRussian
- enEnglish
- frFrench
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