Caroline Moraa

Caroline Moraa

Media and Communications Practitioner

Followers of Caroline Moraa2000 followers
location of Caroline MoraaNairobi, Nairobi County, Kenya

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  • Timeline

  • About me

    Development Communication Practitioner |Social Media Manager| Volunteer |Writer | Journalist

  • Education

    • Laikipia University-Main Campus(Kenya)

      2016 - 2020
      B.A Communication and Media Journalism First Class Honours

      Activities and Societies: Peace Club Chairperson| Interim secretary General |Volunteer Student Mentor at I Choose Life international| Volunteer mentor with Highschool Wings to fly scholars

    • United States International University - Africa

      2022 - 2023
      Master's degree Development Communication

      •Risk Communication •Resource Mobilization • Participatory Communication • Policy and Advocacy • Research Methodology • Organizational Communication • Development Theories.

  • Experience

    • Good News Broadcasting

      May 2019 - Jul 2019
      Media and Communications Practitioner

      I did research work on news and advertisement ideas.Edited daily news.Monitored online conversations.Identified and implemented strategies to generate continually paid content.

    • Freelance (Self employed)

      Sept 2019 - now
      Academic Researcher

      Academic research on the areas of development, particularly community development, governance and health communication.

    • MBCI Media

      Jan 2021 - Aug 2021
      Media Intern

      I worked as a media intern where I co-hosted the morning and partly hosted the drive show. I also did social media management considering the media house has a wide reach of audience and listeners. Besides that, I did audio editing on news and feature stories.I collaborated in developing classified and drama advertisements.

    • Hela Capitals ltd

      Aug 2021 - Nov 2021
      Customer Service Experience

      Crisis management through meaningful social media strategiesPresented existing and prospective customers with valuable information to aid decision-makingProcessed orders and coordinated delivery schedules to meet customer needsReferred customers to appropriate departments to swiftly resolve issues.Educated customers by explaining complex details in easy-to-understand terminology.I used Customer Relationship platform to bring a great outcome for customer experience.I interacted with the customers on platforms such as emails, 3cx and Many Chats. Show less

    • Hidden Tears Kenya

      Jan 2022 - now
      Assistant Communications Officer

      Developing and Implementing communication strategy, that includes social media content creation.Collaborating with the program lead to develop fundraising and marketing schemes that are in line with HTK programs.Maintaining positive image through highlighting of organization's accomplishments and agenda.Defining, measuring and reporting on communication performances to build consesus among peers and senior leadership on strategy.

    • Politics4Her

      Sept 2023 - now
      Communications Officer

      Content creation that aligns with the organization's advocacy goals. This contentincludes text posts, images, and infographics on Canvas.Developing and implementing the social media strategy that outlines goals, targetaudiences, messaging, and posting schedules.Community Engagement by responding to comments, messages, and mentions promptly,and engaging in conversations that promote the advocacy messages.Research, planning, and executing social media campaigns that are designed to raiseawareness, and drive action for the advocacy cause.Advocacy Messaging by crafting clear and persuasive advocacy messages that resonatewith the target audience.Monitoring social media channels to track performance and gather insights for furtheraction.Trend Monitoring by staying up-to-date with current social media trends, algorithmchanges, and emerging platforms to adapt strategies and keep the advocacy organization. Show less

  • Licenses & Certifications

  • Volunteer Experience

    • Student Volunteer

      Issued by I Choose Life - Africa on Oct 2017
      I Choose Life - AfricaAssociated with Caroline Moraa
    • Volunteer

      Issued by Equity Group Foundation International on Jun 2017
      Equity Group Foundation InternationalAssociated with Caroline Moraa