
Wasantha Perera
Sales Promotions Coordinator

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About me
Strategic Sales Leader | Data Analyst (Data Visualization) | Project Management Certified
Education

Asia e University
2015 - 2016Master of Science - MS Marketing/Marketing Management, GeneralMSc in strategic marketing at Strategy College, 110, Bauddhaloka Mawatha, Colombo 04, Sri Lanka
Experience

Hutch Sri Lanka
Jan 2000 - Dec 2003Sales Promotions CoordinatorDirect sales approaches, executing door-to-door sales, and employing sales open-close tactics.

Celltel Lanka ltd
Jan 2003 - Aug 2008Sales Executive"Top Performing Sales Executive | Awarded Trip to Singapore (Tigo, 2007)"Increase revenue from retail business and achieve the assigned targets by increasing product penetrations through the allocated territory.Improve brand visibility and conduct effective sales campaign through authorized dealers.Monitor and manage partners, sub dealers, distributors and channel partners effectively to maintain 100% availability of products.Plan promotions, market audits and understand the market behaviors to develop and increase relationships in allocated territories.Manage and develop dealer staff and alternative partners in order to provide excellent customer experience and increase cross and up-sell revenues. Show less
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Mobitel (Pvt) Ltd
Sept 2008 - Jun 2018I employed a data-driven approach during my tenure, utilizing SWOT analyses to identify market opportunities and threats. By setting SMART goals and OKRs, I effectively translated market insights into actionable plans. This approach propelled our sales territory to dominate revenue and market share.I achieved "Demonstration Excellence" on a performance review at Mobitel (Pvt) Ltd., demonstrating strong leadership and exceeding all KPIs.✓ "Managed significant growth at Mobitel, achieving a 106% increase in annual revenue (from 858,430,000 to 909,811,700)."✓ "Successfully expanded the subscriber base, increasing MRC subscribers by (from 78,645 to 75,494) and SME & SOHO customers by 247% (from 647 to 1777) within a year."✓ "Drove a notable increase in data usage, with data subscribers growing by 119%."Responsibilities:• Spearhead top-line growth across Consumer, SME & SOHO segments.• Uncover and cultivate new business opportunities.• Design and manage alternative channels for efficient customer reach.• Develop and optimize sales channels to maximize market share and brand recognition.• Deliver assigned sales targets through strategic investments.• Make strategic decisions to align territory plans with overall business goals.• Lead sales operations for effectiveness and growth.• Foster a high-performing sales team through training, coaching, and KPI-driven development. Show less
Assistant Manager
Jan 2017 - Jun 2018Senior Executive
Jan 2014 - Dec 2016Marketing Executive
Sept 2008 - Dec 2013
Licenses & Certifications

Microsoft Excel for Decision Makers
Onak ERP AcademyJul 2012- View certificate

Managing Projects with Microsoft 365
MicrosoftApr 2024 
Data Science with Python
Great LearningApr 2024- View certificate

NoSQL
Great LearningApr 2024 - View certificate

Google Analytics Certification
GoogleApr 2024 - View certificate

Sales Territory & Distributor Management (SLIM)
Sri Lanka Institute of MarketingNov 2012 
Higher Diploma in Computer Software Engineering
INFORTEC INTERNATIONAL ASIA CAMPUSAug 1998- View certificate

Data Studio
GoogleApr 2024 
Diploma in Computer Hardware Engineering
INFORTEC INTERNATIONAL ASIA CAMPUSSept 1998- View certificate

Power BI
MicrosoftJan 2024
Volunteer Experience
Volunteer for Blood donor campaigns, Disaster relief activities
Issued by Sri Lanka Red Cross Society on May 2016
Associated with Wasantha Perera
Languages
- enEnglish
- frFrench
- siSinhala
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