Laurie Ganz

Experience

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  Carlson Marketing

  Sept 1999 - Oct 2001

  Trip Director

  Responsible for operational aspects of domestic and international corporate events for Fortune 100 and 500 Companies with program budgets reaching in excess of 30 million dollars. These clients included Merrill Lynch; GE Capital; DaimlerChrysler; Merck Pharmaceutical; CBS RadioAct as liaison between client, suppliers and staff to develop and solidify positive client relationshipsNegotiate contracts, supervise staff, and manage program budgetsExtensive travels domestically and internationally, including more than 12 states and 10 countries Show less

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  4 Eagle Ranch

  Jan 2004 - Dec 2004

  Sales and Events Account Manager

  Managed all aspects of private events including corporate events, weddings, rehearsal dinners and family reunionsResponsible for developing and maintaining key relationships with hotels, destination management companies, incentive travel houses and meeting and event plannersPrepared client proposals, contracts and final billingsCoordinated all aspects of each event from menu to outside vendors

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  Vail Cascade Resort and Spa

  Dec 2004 - Sept 2006

  Sr. Conference Service and Destination Event Manager

  Responsible for coordination of Corporate and Association groups including; Management, contractual issues, food and beverage events, on-site logistics, entertainment, exhibit/trade show coordination, VIP arrangements, audio/visual arrangementsResponsible for billing accuracy and reviewPrepares proposals for off-site activities such as airport and local transportation, dine-arounds and activitiesHeavy negotiation with clients and vendors Manages 60+ groups a year, ranging in attendees from 20 - 1000 Show less

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  Vail Board of Realtors®

  Sept 2006 - Jun 2012

  Executive Officer of the Association, which encompassed three different entities: The Vail Board of REALTORS®, The Vail Multi-List Service, and the Vail Board of REALTORS® Foundation, with 650 REALTORS® and 150 affiliate members in the Eagle County area.Ensured comprehensive communication to the 25 members of the board of directors, executive committee members, and officers, actively participating in all meetings, leading discussions resulting in strategic policies, procedures, and programs, and successfully recommending changes that enhanced member benefits and achieved budget reductions of up to 40%.Developed and maintained budgets for all 3 Vail Board of REALTORS® entities, ensuring the proper safeguarding and administration of all funds, physical assets, and other association property in alignment with approved budgets.Recruited, hired, and trained 5 association personnel including responsibility for promotions and terminations.Successfully implemented 2 major technology systems changes, as well as 3 smaller scale systems, from request for proposal (RFP) stage through final release.Develops and maintains budgets for all three Vail Board of REALTORS entities. Ensures that all funds, physical assets, and other association property are appropriately safeguarded and administered per the approved budget Show less Maintains effective relationships with other organizations in the community, both public and private.Recruits, hires and trains all association personnel including responsibility for promotions, and terminations; Manage all aspects of REALTOR membership in the Association; Application, approval, education requirements and licensingCreate billing, collect payment, post and deposit all monthly and annual billing for over 1000 membersManage all Vail Board of REALTORS office operations including one staff memberSchedule, plan and execute all Board events, meetings and functions, approximately 100 functions per year Show less

  • Association Executive

    Sept 2006 - Jun 2012

  • Membership Services Director

    Sept 2006 - Apr 2007
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  Realtors Property Resource (RPR)

  Jun 2012 - Sept 2018

  Industry Relations, National Director

  Expanded and maintained Realtors Property Resource (RPR) market partnerships with multiple listing services (MLSs) and associations through coordination of communication, support and training programs, and enrollment of 400+ new markets and services.Certified to teach RPR classes for CE, presenting and training large groups of members, ranging from 15 to 300 attendees, on all aspects of RPR and the RPR site.Signed nearly 200 new associations and MLSs ranging from 100 members to 35,000+ members, retrieving all MLS data and implementing it into the RPR site.Increased RPR usage by 12% YOY within partner MLSs by providing local and state leadership presentations to boards of directors and various committee audiences of up to 25 decision makers.Served as primary contact for all RPR-related inquiries and opportunities for 400+ associations and MLSs within the territory.Developed and maintained relationships with state and local associations, strategically leveraging trade shows and events, exemplified by securing 35,000+ new members through a key partnership with MRED in Chicago, IL—one of the largest MLSs in the country.Created marketing email campaigns content, and collateral for 400+ MLSs and local associations, increasing the average open rate from 9% to 35%.Developed annual territorial business plan for 400+ MLSs and associations within the territory, with a focus on maintaining contractual relationships with participating MLSs and acquisition of data licenses from non-participating MLSs. Show less

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  One10 Inc

  Nov 2018 - Aug 2019

  Manager, Event Operations

  Manager of 6 direct-report event managers, 2 sourcing managers, and 5 shared event managers.Client portfolio includes 3 technology companies, one major medical company, and one major retail company. Effectively led a team of X13 who flawlessly executed 100% of corporate business meetings, incentive trips, and events with budgets ranging from $200K to $2.5M. First line of review and approval for all vendor research, selection, negotiating, and execution of events including hotel, destination management company (DMC), off-site venues, transportation, catering, activities, décor, and speakers. Show less

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  Minnesota Realtors®

  Jul 2019 - now

  Lead a team of 2 in the planning, development, and administration of professional development programs.Manage 10+ National Association of Realtors (NAR) designations available to 22,000+ members at the state level, differentiating Realtors from licensed real estate agents, including but not limited to Graduate Realtor Institute (GRI), Accredited Buyers Representative (ABR), At Home with Diversity (AHWD), and ePro.Develop and curate over 100 professional development opportunities annually for Minnesota Realtors, including Continuing Education (CE) and non-CE programs, with a focus on current industry issues and initiatives, exemplified by successfully introducing diversity and inclusion courses adopted by the Minnesota Department of Commerce as mandatory annual training for all licensed agents.Liaison to 5 education-related MNR committees and the Minnesota Department of Commerce, 15 local board executive officers, 20 education chairs and staff members, and 40 other State Association professional development and education directors.Created a successful partnership with local associations in Minnesota to provide professional development and educational opportunities for over 10,000 members. Creating a full Broker Education Track program specifically designed for the 3,500+ broker Realtors in Minnesota. Led the research, implementation, and execution of a learning management system (LMS) to reach the 10,000+ Realtors in greater Minnesota unable to attend in person.Transformed in-person educational offerings to a virtual format within 30 days of the COVID shutdown, training 20+ instructors and 30+ Minnesota Realtors (MNR) staff members, and the establishment of virtual class policies, updating policies and ensuring compliance with Minnesota Department of Commerce Licensing entity standards. Show less

  • Sr. Director, Professional Development & Broker Outreach

    Jan 2024 - now

  • Director, Professional Development

    Jul 2019 - Jan 2024