
Jonathan Brooks

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About me
Senior Vice President, Business Development Director at Morgan Stanley
Education

Davidson College
-B.A.Davidson, NC
Experience

E*TRADE
May 2003 - Jul 2013Exceeded sales targets providing service solutions enabling end-to-end equity plan administration, reporting and brokerage services to corporate clients. Oversaw end-to-end sales cycle and contract lifecycle management for our SaaS cloud platform stock plan and wealth management services. Managed client management organization providing SaaS cloud platform stock plan and wealth management services to corporate clients representing the Eastern United States. Maintained and built Corporate Services business through a leadership role in the organization. Managed and sold SaaS cloud platform stock plan and wealth management services to large-market Client relationships for stock plan administration and reporting services, employee brokerage services and executive and wealth management services.
Account Executive, Sales
Feb 2009 - Jul 2013Regional Vice President, Eastern U.S., Client Relationship Management, E*TRADE Corporate Services
Jun 2007 - Jan 2009Senior Client Relationship Manager, E*TRADE Corporate Services
May 2003 - May 2007

UBS
Jul 2013 - Sept 2017Director, Strategic Accounts, New Business DevelopmentSold SaaS cloud platform stock plan and wealth management services to strategic prospects in concert with financial advisors and UBS Investment Bank.• Integrated sales strategy with diverse service offerings available across UBS, including financial wellness and advice.• Developed and managed relationships with Big 4, industry consultants, and joint ventures to close deals. Oversaw end-to-end sales cycle and contract lifecycle management.

E*TRADE
Jan 2018 - Oct 2020Senior Business Development ManagerManaged account-based marketing, prospecting, events, and sales with key prospects in the U.S. public market in collaboration with account executives, internal and external partners. Sold SaaS cloud platform stock plan and wealth management services to strategic account prospects.• Oversaw ongoing in-person events, created engagement strategy, and pioneered virtual events to adapt to prospecting in the Covid work environment including cooking classes, wine tastings, and signature celebrity events. Reported 40 -60% ROI on conversion to sales, varying by event.• Led key strategy and operations workstreams, procured and tested enterprise sales technology, oversaw prospect assignments and re-balancing books. Developed and executed attack strategy for pre-IPO Unicorn market ($1B+ AUM) and contributed to client advisory board communications and education workstream in collaboration with clients and the relationship management organization.• Contributed to sales effort to win multibillion-dollar AUM (Assets Under Management) deals and oversaw contract lifecycle management. Show less

Morgan Stanley
Oct 2020 - Aug 2023Morgan Stanley at Work U.S. Public Equity Solutions Relationship Management: led team to oversee organizational strategy, business development, and client engagement initiatives, ensuring alignment with the objectives of the organization. Achieved key results of the business and partnered with over 80 relationship managers for 1,800 clients of our SaaS cloud platform stock plan and wealth management services.• Led team managing strategic projects, data analytics and reporting.• Delivered relationship management strategic initiatives and sequenced timing of initiatives.• Oversaw collaboration with internal business partners including investment banking and private wealth management to leverage those teams to help us retain business. Contributed to 99% client retention.• Led project to source to channel partners to increase profitability and increase resource capacity.• Coordinated with events team to deliver conferences, business events, client and sales engagements to increase client product adoption, retention, and new sales.• Collaborated with Chief Revenue Officer on the go-to-market strategy for new products.• Coordinated with marketing team to deliver marketing campaigns for relationship management including quarterly business review presentation, client updates, webinars, video, multi-media campaigns and events.• Collaborated on client advisory board meetings and initiatives, consisting of the firm’s enterprise relationships. Show less Morgan Stanley at Work U.S. Public Equity Solutions Relationship Management: Led team and delivered relationship management strategic, operational, risk and compliance initiatives and sequenced timing of initiatives for our SaaS cloud platform stock plan and wealth management services.• Led team managing strategic projects, data analytics and reporting.• Achieved key relationship management objectives within budget two years in a row.• Partnered with risk, compliance, legal, audit and other key business partners to proactively manage risks and compliance capabilities.• Fostered a culture of accountability and risk mitigation for the relationship management organization.• Implemented change management and risk remediation strategies to ensure optimal resource usage, alignment to division’s goals, and adherence to regulatory and compliance requirements.• Oversaw marketing, events, and client advisory board initiatives for the relationship management organization. Show less Prospected and managed relationships with key strategic prospects for U.S. public and imminent IPO companies of our SaaS cloud platform stock plan and wealth management services.• Contributed to team’s record-breaking years of $20B+ in 2020 and 2021 of new AUM (Assets Under Management), exceeding goals by more than 25%.• Conducted prospecting efforts to win multibillion-dollar AUM (Assets Under Management) deals and coordinated contract lifecycle management.• Coordinated business development efforts with sales, relationship management, investment banking, innovation, sourcing, product, and external partners including Big 4 firms. Show less
Executive Director, Business Development & Client Engagement, Morgan Stanley at Work
Jan 2023 - Aug 2023Vice President, Head of Strategy and Operations, U.S. Public Relationship Management
May 2022 - Dec 2022Vice President, Morgan Stanley at Work Equity Solutions Sales
Oct 2020 - Jun 2022

Morgan Stanley
Mar 2024 - nowSenior Vice President, Business Development Director and Investment ConsultantAs a member of the leadership team for The Burrows Strzelecki Group at Morgan Stanley, my role seeks to help:• Manage key strategic account relationships• Cultivate and maintain prospective client relationships• Oversee management and expansion of our nation-wide financial advisor network of 100+ advisorsNMLS ID #2609898"“©2024 Morgan Stanley Smith Barney LLC (‘MSSB’), member SIPC (www.sipc.org), reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. MSSB will not accept purchase or sale orders via social network messaging systems. MSSB is not responsible for content posted by third-parties. MSSB does not provide tax or legal service. The information or content made available on this profile does not provide individually tailored investment advice and is not an offer to buy or sell any security or to participate in any trading strategy. Jonathan Brooks may only transact business in states where [he/she] is registered or excluded or exempted from registration http://brokercheck.finra.org/Search/Search.aspx. Transacting business, follow-up and individualized responses involving either effecting or attempting to effect transactions in securities, or the rendering of personalized investment advice for compensation, will not be made to persons in states where Jonathan Brooks is not registered or excluded or exempt from registration. Designations and/or awards are not indicative of Jonathan Brooks' past or future performance. No fee is paid in exchange for any award. The information or content is for US residents only and subject to the following terms: http://www.morganstanley.com/disclaimers/mswm-email.html." Show less
Licenses & Certifications

Series 7 - General Securities Representative
FINRAApr 2024
Series 66
NASAAJan 2024
Securities Industry Essentials (SIE)
FINRADec 2023
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