Ebru Cimendag

Experience

• 

  BESTSELLER

  Aug 2019 - now

  Country Sales Manager at BESTSELLER

  Managing international markets, wholesale accounts, e-com, and retail partners by fostering strong client relationships and ensuring satisfaction. Developing strategic sales, product and go-to-market plans to achieve brand awareness, strengthen equity, and meet revenue goals.Planning seasonal products that reflect brand vision and local market needs, while overseeing the product lifecycle from concept to launch. Handling product assortment, pricing, and quality to address local demands, seasonal trends, and long-term objectives. Driving campaign launches and promotions to boost sales across channels and expand distribution. Optimizing distribution processes by aligning stock levels with market demand, improving forecasts, and coordinating sourcing and logistics for seamless stock flow and reduced lead times. Collaborating with design, sourcing, marketing, merchandising, finance and logistics teams to execute brand activations, define tailored solutions, and product allocations within budgets and timelines. Conducting market research to identify consumer preferences, analyze competitors, and uncover growth opportunities while shaping product, sales and expanding strategies.Hosting meetings with local teams, agents, and clients. Providing sales forecasts and performance reports based on stock, turnover rates, sell-through, and customer feedback to inform future planning and optimization. Setting annual budgets and conducting reviews with partners and teams to enhance service quality and product offerings—resulting in a 43% annual sales increase in the Italian market.Leading sales supporters and training 10-15 sales representatives to meet goals, deliver excellent service, and improve product knowledge. Overseeing new store openings and shop-in-shop rollouts with marketing, merchandising, and wholesale partners. Representing the brand at trade shows and industry events to expand opportunities and increase market presence. Show less