Case Van Arkel

Experience

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  Rocket Lawyer

  Aug 2013 - Aug 2016

  A/b testing Specialist

  The primary individual responsible for product managing and maintaining a/b testing operations for a multi-million dollar acquisition funnel. Led product development pod of two front-end engineers and a UI/UX designer. Monitored experiment data, analyzed results using statistical tools, and reported results and recommendations directly to the VP of Revenue Growth.

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  AdaptedMind

  Aug 2016 - now

  VP of Product

  Current member of the four-person executive team that establishes organizational goals and strategies. Oversee Product Management, Customer Success, Curriculum Development, and Content Production, which account for 80% of the organization's headcount. Since joining co-founders in 2016, I’ve co-launched the entire current product suite.