
Isabella L. Jimenez
Alumni Social Media College Intern

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About me
Marketing Director at Chick-Fil-A Franchise 🐔
Education

California State Polytechnic University-Pomona
2018 - 2020Bachelor of Business Administration - BBA Marketing/Marketing Management, GeneralActivities and Societies: American Marketing Association Member Being a part of AMA- Cal Poly Pomona Chapter challenged me to collaborate, communicate, and execute tasks with other wonderful individuals. These ending tasks were overall rewarding and created new & profound relationships I would not have created anywhere else.

Pasadena City College
2015 - 2018Associate of Arts and Sciences - AAS Business, Management, Marketing, and Related Support Services
Experience

Pasadena Tournament of Roses
Sept 2016 - Jan 2019Alumni Social Media College Intern• Had strong verbal communication between the social media director of what images were expected.• Edited and posted photos into dropbox and other social media outlets.• Direct Intern for Judging Committee- assisted the committee with executing any media tasks when asked. • Several photos taken were used on the Tournament of Roses media platforms.

Vans, a VF Company
Jul 2017 - Feb 2021• Supports the Store Manager with the execution of the daily business, customer engagement, store operations, talent supervision, and merchandising standards in the store.• Fosters a positive work environment for both internal and external customer satisfaction while maximizing productivity and profitability.• Provides sales-related feedback and coach daily performance of 15+ associates at any given time.
Floor Supervisor
Jan 2019 - Feb 2021Sales Associate
Jul 2017 - Dec 2018

Good Citizen Media Group
May 2018 - Aug 2018Public Relations InternPublished LinkedIn articles that increased content engagement. Topics included:Importance of Diversity in the WorkplaceDiving Deep into the Issue of A Creativity Plateau Created Email Marketing CampaignsReached out to multiple companies via Cold Calls to offer digital marketing services.

CrossCountry Mortgage, LLC
Mar 2021 - Dec 2021Branch Marketing Assistant• Social Media Manager- Full creative control on all social platforms (Instagram, Facebook & LinkedIn)Created Social Media Content calendar on Later App. • ALL content created on Adobe Illustrator & Canva • Overviewed analytics, impressions, and insights per post on all platforms • Generated hashtag calendar for specific days, subjects, and themes. • Schedules and creatively develops Weekly Email Monthly Communications via Total Expert and Mail Chimp.• Produced, directed, and executed "What's Cookin' So. Cal"- Live Video Podcast centered around the Real Estate/ Mortgage Industry. • Controlled comments, likes, shoutouts, and activity behind Facebook, Linked In, and Youtube activities when the show was streaming live. • Video Edited all Intro, Outro, and Filler Videos throughout the show.• Created office flyers for distribution to clients, realtors, and lenders on Photoshop.Researched and Developed Powerpoint Seminars to present at Century 21 Real Estate offices. Topics included "Video Content Planning- The NEW way to market" "Mining Your CRM Database" Show less

Chick-fil-A-Franchise
Feb 2022 - nowMarketing Director- Redesigned and implemented a comprehensive marketing strategy/mission to create awareness of the company’s business activities.- Cultivate ideas for promotional events or activities and organize them efficiently • Created countless promotional events that heightened exposure and engagement for consumers. Events hosted targeted the Pico Rivera Community included: Mother, Daughter Date Nights, Family Events, City-Held Events, etc.- Responsible for producing valuable content for the company’s online presence, editorial design, and organizing the company’s publications. • Full creative control and execution of social media pages. Executed monthly, weekly, and daily social media goals. - Control budgets and allocate resources among projects. Show less
Licenses & Certifications
- View certificate

Excel 2016 Essential Training
LinkedInOct 2019 - View certificate

Excel 2016: Advanced Formulas and Functions
LinkedInOct 2019 - View certificate

Excel 2016: Managing and Analyzing Data
LinkedInOct 2019
Honors & Awards
- Awarded to Isabella L. JimenezPresidential List Cal Poly Pomona May 2020
Volunteer Experience
Junior Volunteer
Issued by LAC USC County Hospital on Aug 2014
Associated with Isabella L. Jimenez
Languages
- spSpanish
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