Denise P. Harris

Experience

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  Cable & Wireless Jamaica LTD (FLOW)

  May 1993 - Jan 2004

  Dealer Account Manager

  - Worked closely with and provided support to the General Manager in developing and executing the Strategic Management of the Indirect Channel to bring greater retail success - Conducted conformance exercises on dealer locations to ensure that C&W policies and procedures were adhered to - Trained and evaluated existing dealership to determine their viability- Prepared and executed Marketing and Sales Plan to meet organizational goals

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  JN Bank

  Feb 2004 - Nov 2005

  Brand Representative

  Developed annual brand plans (JN Money Transfer, MoneyGram, JN Bill Pay and JN FX) and maintained marketing strategies with focus on meeting the business goals

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  The Jamaica National Group

  Dec 2005 - Aug 2008

  Brand Representative
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  JN Money Services

  Aug 2008 - Jul 2009

  Marketing Manager

  - Conceptualized and executed the JN Money Transfer Card road - Launched the marketing campaign for 'As Yu Quint It Reach' to create awareness about the money transfer company- Developed annual international marketing and sales plan which detailed activities to align with the strategic objectives for the fiscal year- Managed the entire product line and sales cycles from strategic planning to tactical activities and to identify new marketing opportunities

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  JN Bank

  Jul 2009 - Jan 2015

  Marketing, Operations and Special Projects Manager

  - Developed and managed the successful execution of sponsorships and special projects such as JN Jamaica International Invitational Meet, Denbigh and Jamaica Diaspora Conferences- Managed all marketing, advertising and promotional activities; and evaluated customer research, market conditions, competitor data and implement marketing plans as needed

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  JN General Insurance Company Ltd

  Jan 2015 - Feb 2020

  Sales Marketing Manager

  - Worked closely with and provided support to the General Manager in developing and executing the Strategic Marketing and Sales Plan to meet organizational goals- Developed and implemented sales strategies to meet annual KPI's - Managed, coached and mentored over 6 sales team members through weekly meetings, team building exercises and one-on-one coaching - Spearheaded and executed the redesign of the company website from concept to execution which increased user-interaction significantly- Managed and executed over 80 digital and traditional marketing campaigns for all products and services - Successfully conceptualized, planned and launched the first ever short term motor insurance product within the industry called Shorty Show less

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  Community & Workers of Jamaica Co-operative Credit Union

  Mar 2020 - now

  Chief Marketing and Sales Officer