
Gil Ashkenazy
Head of Sales

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About me
Global Sales Leader | Impact Maker | Revenue and Energy Generator
Education

Ono Academic College
2012 - 2015Bachelor of Arts - BA Business Administration and Marketing
Experience

Ash Products
Jan 2005 - Jan 2011Head of Sales• Lead market penetration to the Canadian market, driving a 100% revenue increase by opening new channels.• Managed product imports, production, and distribution, exceeding sales KPIs.• Relocated operations from the U.S. to Canada during the financial crisis.

WGMI Labs
Aug 2011 - Jul 2015SAAS B2B Sales and Business Development Manager• Implemented GTM strategies by generating leads through conferences and outbound efforts, driving 250% growth in sales and increasing share of wallet of existing customers.• Managed a high-performing sales team, delivering consistent results in global B2B and B2C growth.

H ZONE LIMITED
Aug 2015 - Jan 2018Founder & CEO• Designed and executed GTM strategy, generating $20,000 MRR and launching a SaaS product for talent acquisition.• 54% increased conversion rate in recruitment for customers by using improved customer experiences.• Led brand identity, marketing strategies, and product development, pitching the business to clients as well as investors.• Developed a No-Code SaaS platform, saving recruiters 40% of screening candidates and significantly improving the company’s ROI.

High Q
Jul 2018 - Jun 2019VP Sales & Customer Experience• Partnered with C-Level leaders to redefine company strategy and branding, enhancing sales and customer success initiatives.• Led, mentored, and managed 8 managers across 20 branches and a call center, reducing churn from 29% to 9% and doubling sales conversion rates from 6.5% to 11.5% by implementing customer-centric sales methods and techniques.• Transformed P&L, driving significant profitability improvements.

Passport Group
Jun 2019 - Jan 2021VP sales and Business Development• Increased B2C revenue by 460% from $250,000 to $1.4M, improving operational efficiency by 300%.• Reengineered recruiting, sales, and management processes, establishing a unique people-first program that extended average employee retention from 6 months to two years.• Achieved 135% of sales OKRs by optimizing sales operations and aligning cross-functional efforts to meet strategic goals.

Navad
Jan 2021 - Mar 2024Co-Founder & CEO• Achieved $150,000 MRR by leading full sales cycle and cross-functional teams (single-handed).• Developed SaaS product from concept to launch, managing the entire product lifecycle from MVP to market launch & scale. • Implemented GTM strategies that secured high-value B2B deals with SMBs and corporate clients through targeted sales and market research.• Increased client portfolio by 30% through upselling and cross-selling.• Successfully managed B2B and B2C partnerships, integrating diverse business partners to boost demand and drive growth.• Spearheaded creative fundraising to build MVP with minimal resources. Show less

Easydoc
Apr 2025 - nowDirector Sales Department
Licenses & Certifications

Project Management Professional (PMP)
Udemy
Copywriting and Advertising
Habetzefer - הבצפר
Certified Product Manager (CPM)
Udemy
Certified costumer experience (CX)
UdemyJan 2020
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