Jarno Nousiainen

Experience

• 

  Puolenkuun Pelit

  Jan 2001 - Jan 2003

  Store Assistant

  Summer and part time working in my local games store.

• 

  Finnish Defence Forces Reserve Officer School's Student Board

  Oct 2008 - Jan 2009

  Board member

  I lead a team of 15 officer students in charge of organizing transport, accommodation, program and the overall frame for a ball & gala with over 1500 guests.

• 

  AlfaRoc Oy (Lahden Autokori Oy)

  Sept 2009 - Dec 2009

  Buses & Coaches Assembler

  Interior assemblying of buses and coaches.

• 

  Nostojet Ky

  Feb 2010 - Jul 2010

  Construction and lift equipment assistant

  part time construction and lift-equipment assistant

• 

  Suomen parveketekniikka (nyk. Skaala)

  Aug 2010 - Mar 2011

  Balcony Installer and assembler

  Facade installments and manufacturing.

• 

  AlfaRoc Oy (Lahden Autokori Oy)

  Mar 2011 - Dec 2011

  Buses & Coaches Assembler

  Interior assemblying of buses and coaches.

• 

  Verkkokauppa.com

  May 2012 - Sept 2014

  Mail Processor

  Mail Processing and Process Development

• 

  Roughnex.org

  Sept 2012 - Sept 2013

  Manager

  Improving media and marketing and team management at RoughNeX esports organisation.

• 

  Verkkopeliyhdistys Eclipse ry

  Jul 2013 - Jun 2014

  Chairman of the Board

  A Finnish LAN organization which organizes computer and gaming events for the youth in Lahti.Mission is to Improve LAN party activity in Lahti and educate youngsters and possibly their parents about gaming.

• 

  Management Events

  Jan 2014 - Feb 2015

  Planning and carrying out events for Finland's top 500 companies decision makers. Reaching out to them and committing delegates to the events. In short a sales oriented project manager with robust experience of today's challenges of decision makers. Helping out the Delegate Operations Project Manager Team with tasks like calling customer companies, checking & updating databases.

  • Project Manager

    Mar 2014 - Feb 2015

  • Delegate Operations Intern

    Jan 2014 - Mar 2014
• 

  Mïbero - Playin.xyz

  Jan 2016 - Apr 2016

  Marketing and Service Design Consultant

  Esports startup which aims to build networking and development platform for competitive gamers.

• 

  SuperApp Oy

  Jan 2016 - Jun 2016

  Marketing & Sales Consultant
• 

  Holvi

  Feb 2016 - Oct 2019

  Enabling Holvi's data informed product strategy as the owner of our insights team, also known as the Holvi Brain. Our team comprises of great analysts and researchers who use mixed methods approaches to inform both strategic and tactical decisions.Case examples:- The Bookkeeper service concept that we developed where I was the service experience researcher and designer. The customer need was surfaced through explorative research followed up with the concepting, testing, designing, piloting, launching and lately optimising.- Product key metrics. Defining, development and management of product metrics informing us about development and initiative outcomes. Often utilised in A/B tests or OKRs. Show less User Research and Service Design.Key pieces of work:- Pricing research to understand value based pricing and marketing across different markets and buyer profiles. - Role of mobile – Researching and designing the role of a mobile banking and business management app in the life of a freelancer.- Automated NPS survey collector and open text answer sentiment analysis.- Target customer profiles. In order to strategically focus creating more value but in a more narrow segment. I researched and developed our customer profiles for strategic decision making and company alignment. These were then further developed to be also the design personas for many key projects. Show less

  • Senior Researcher and Product Owner of Holvi Brain

    Aug 2018 - Oct 2019

  • User Researcher

    Aug 2016 - Aug 2018

  • Customer Engagement Specialist

    May 2016 - Aug 2016

  • Customer Engagement Intern

    Feb 2016 - Apr 2016
• 

  Holvi

  Jan 2022 - now

  Leading and developing Holvi's customer learning capabilities and insight guided development practices. Responsible for enabling teams to get needed insights through lateral leading of teams or by managing a team of researchers in order to understand the customer, validate ideas or operate more ongoing listening and current situation analyses. Strengthening Holvi's team based research capabilites through culture building, leadership training and development of skills, methods and tooling for user research.Key efforts:- Test track. A productised design research work stream to serve growing count of product teams.- Customer retention and behavioral segmentation study that informed us how to shift business model and acquisiton focus.- Holvi customer stories. A customer gallery that brings the voice of customer available to all employees and enables empathy.- Sense and respond culture. Informing and guiding to fact informed decision making. Show less

  • Product Manager – Accounts Payable & Accounts Receivable Offering

    Apr 2024 - now

  • Interim Commercial Director Solo Entrepreneurs

    Jan 2024 - Apr 2024

  • Head of User Research

    Oct 2019 - Dec 2023

  • Product Manager

    Jan 2022 - Dec 2022