
Mia D.
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About me
Strategic Events Manager @ Salesforce | Event Technology, Registration Operations, and Event Operations
Education

Boston University
2015 - 2019Bachelor’s Degree Hospitality Administration/Management 3.7 GPAActivities and Societies: National Association for Catering and Events, Gamma Phi Beta Sorority
Experience

Newport Harbor Corporation
Sept 2016 - Dec 2018Server
Boston Red Sox
Apr 2017 - Nov 2017Hospitality Assistant- Rotated between event operation departments at Fenway Park on both game days and during concerts to become familiar with all food and beverage operations and premium services- Assisted the operations team by providing homestand by homestand feedback on how the departments are operating and where improvements and changes could be made- Collaborated with Aramark and the Boston Red Sox in premium clubs and services to improve quality of service

The Wine Society
Jan 2018 - May 2018Marketing Assistant- Collaborated with the marketing team to launch their updated brand, From the Producer- Part of the Easter season promotional sales team - Hosted weekly wine tastings while greeting and serving customers - Designed, wrote copy, and selected images for promotional materials such as brochures, email communications, and signage based on direction from the marketing manager

Vegas Golden Knights
Jul 2018 - Aug 2018Marketing and Events Intern- Supported the marketing team in executing promotional events, sponsorship opportunities, and youth hockey development- Assisted with the organization and execution of the summer marketing road trip including promotional events in Boise, Reno, Salt Lake City, and Jackson Hole

George P Johnson Experience Marketing
Feb 2019 - Aug 2020Senior Registration Specialist and Housing Coordinator- Managed hotel room blocks of 18,000 + rooms across 22 conferences in North America while assisting with global room blocks in Goa, Gold Coast, and Barcelona- Built and managed hotel reservation process, event websites, inventory, communication, and overall hotel experience by leveraging Rainfocus and MeetingMax tools- Assisted with the setup of Rainfocus for global conference registration and aided attendees and client services with any manual registrations or requests- Global onsite conference support roles include training and being the point of contact for groups of 10-30 temp staff, in addition to overseeing registration zone and aiding attendees who have registration or hotel reservation questions Show less

Austin and Kat
Aug 2020 - Nov 2021Sales and Business Development- Maintained relationships with over 1,000 nationwide retailers while redesigning retailer relationship protocol- Conducted monthly sales meetings using key metrics analyzed through Parabola, Databox, and Pipedrive platforms- Managed and organized 2021 tradeshow schedule while implementing team COVID-19 protocols

Gartner
Nov 2021 - May 2022Planner, Strategic Planning, Global Conferences- Lead cross-functional projects across the Conference Operations division in order to maintain a consistent world-class experience for all attendees and exhibitors- Created tools utilized by senior leadership in order to efficiently resource and staff all virtual and in-person destination conferences and corporate events using G-Suite- Provided training for all conference team managers on staffing and travel tools through Cisco Webex recordings, live Microsoft Teams calls, and PowerPoint slide decks Show less

LinkedIn
May 2022 - Oct 2023Event Technology Manager, Brand Experiences
Aug 2022 - Oct 2023Registration Manager, Global Event Marketing
May 2022 - Aug 2022

Salesforce
Oct 2023 - nowManager, Strategic Events (Registration Operations)
Licenses & Certifications
- View certificate

Google Sheets Advanced Tips and Tricks
LinkedInApr 2020 - View certificate

Google Sheets Essential Training
LinkedInApr 2020
Honors & Awards
- Awarded to Mia D.Boston University School of Hospitality Administration Excellence in Events - Dec 2017
- Awarded to Mia D.Michael Neagle Student Scholarship Award - Apr 2017
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