Jenny Otavina

Experience

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  Victoria Company (TICO Professional)

  Aug 2010 - Mar 2015

  Brand Marketing Manager

  DUTIES:- Worked closely with cross-functional team to develop marketing strategies to boost the brand awareness;- Assisted in the development of annual marketing plans, events and projects;- Liaised with external and internal vendors for marketing materials development;- Led the brand coverage during professional trade shows with up to 20000 visitors.KEY ACHIEVEMENTS- TICO Professional brand is in Ukraine's 100 top private label brands (2014);- Creation of the brand website&online-shop;- The brand sales rose up to 60% in 2014 compared to 2012. Show less

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  Victoria Company

  Sept 2017 - Jul 2019

  Head Of Marketing Department

  DUTIES:- Defined department project workflow and tools how to organise it;- Headed cross-functional 7-person team in creation of marketing campaigns;- Delivered sales literature, merchandising guides, co-op programs, seasonal marketing tools, brand websites, and other projects;- Coordinated all media contacts.KEY ACHIEVEMENTS;- Successful delivery of marketing projects on time and within budget;- Stable growth of all the company's brands sales;- Creation and promotion of the company's e-commerce shop (one of the biggest hairdressing online shops in Ukraine by 2019). Show less

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  KID CITY

  Aug 2019 - Feb 2022

  Founder/Chief Executive Officer

  DUTIES:- Managed 3 commercial venues for kids parties;- Headed cross-functional 15-person team of entertainers, hosts, and coordinators;- Tracked and communicated event status, timelines, budgets and actions from project inception to delivery.- Supported and monitored daily operations with related problem solving;- Conducted customer meetings for smooth and quality event delivery;- Led team meetings to coordinate processes.KEY ACHIEVEMENTS:- Over 1500 kids' parties of varying sizes organised by February-2022;- Rating quality '4.9' for KID CITY on Google Maps based on 80 reviews; '5.0' on the Facebook profile;- Stable growth of the business, number of clients, and bookings until the war started in February-2022. Show less

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  Enzyme Communications

  May 2022 - Jan 2024

  • Account Executive

    May 2023 - Jan 2024

  • Project Coordinator

    May 2022 - May 2023
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  KID CITY Parties

  Feb 2024 - now

  Founder