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Katharine H.

Katharine H.

Followers of Katharine H.669 followers
location of Katharine H.Auckland, Auckland, New Zealand

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  • Timeline

  • About me

    Senior Search Specialist

  • Education

    • Kerikeri High School

      -

    • NZIE (New Zealand Institute of Education)

      2017 - 2017
      Diploma of Digital Marketing

      The Diploma in Digital Marketing provided by NZIE is the first of it's kind in NZ. All tutors are industry professionals and really 'know their stuff'. The specialist, full-time NZQA accredited study uses real life examples and activities to aid learning, leaving students with practical know how.

    • NZIE (New Zealand Institute of Education)

      -
      Diploma in Digital Marketing (level 7) Marketing

      Activities and Societies: Digital Marketing Principles Content Marketing and Media Digital Design Websites and e-Commerce Mobile Marketing Social Media Marketing SEO Data Analysis http://www.nzie.ac.nz/digital-marketing-course/

    • Auckland University of Technology

      1998 - 2000
      Diploma in Business Business and Management

    • Yoobee Colleges

      2019 - 2019
      Certificate Website Design

  • Experience

    • The Warehouse Ltd

      Aug 2006 - May 2011

      • Junior Buyer - Snacks & Magazines

        Jun 2008 - May 2011

      • Assistant Buyer - Food

        Aug 2006 - Jul 2008

    • DIY Wedding Shop - online retailer. www.diyweddingshop.co.nz

      Jan 2013 - Aug 2016
      Business Owner

      Owner of DIY Wedding Shop.DIY Wedding Shop deals in affordable wedding supplies for the 'do it yourself' wedding planner.During my time running DIY Wedding Shop, I introduced a new website, grew sales by 400%, developed strong marketing plans, grew a social media following by 300% and introduced new platforms, grew the available range, built supplier relationships (NZ and international) and turned a hobby business into a profit earning business.As a small business owner I understood that full responsibility for success depended on my ability to build a great brand, maintain loyal customers and great business process. Show less

    • Tourism Holdings Limited

      Aug 2015 - Apr 2017
      ECommerce Store Coordinator - RV Super Centre

      I was instrumental in the setup and go live of the online store. Following set up, I became the hub for all things to do with online store including assisting with landing page set-up, reporting and implementation of promotional campaigns. In my time with RV Super Centre, sales soared and the online store became a major focus for growth in the retail side of the business. The RV Super Center online store specialises in all accessories for Motorhomes and outdoor pursuits relating to Motorhomes. Along with ensuring customers received everything they wanted, my focus was on ensuring an easy to use and relevant e-commerce store front. Show less

    • Pure SEO

      Nov 2017 - Aug 2018
      Digital Marketing Account Manager

      Pure SEO is a market leader in increasing digital visibility for businesses in New Zealand and abroad. As a Digital Account Manager, I developed and built on my experience whilst helping my clients make the most of ranking higher in search engines and via PPC advertising.

    • Overdose.

      Aug 2018 - Dec 2018
      Performance Marketing Manager - Fixed Term Contract

    • Brolly Sheets

      Feb 2019 - Dec 2019
      Digital Marketing Executive - Fixed Term Contract

      A major part of my role is to apply my experience in eCommerce and my strong understanding of Google Analytics, Google Ads, Google reporting tools, and Social Media.

    • Noel Leeming Commercial

      Jan 2020 - Aug 2020
      B2B eCommerce Trading Associate

      Covid related redundancy. Point of contact for the Commercial eCommerce portal (Salesforce B2B Commerce Cloud). I collaborate with the eCommerce Manager, Senior Category Manager, and Product Owners in relation product assortment, product categorisation, user experience, campaigns, and trading activity.

    • KTC Group Ltd / Tech Crazy

      Aug 2020 - Jun 2021
      Digital Marketing & eCommerce Manager

      eCommerce websites:Techcrazy.co.nz, whipworld.co.nz, whipking.co.nz, thepuffingkiwi.co.nzA broad eCommerce and Digital Marketing role encompassing sales, website optimisation, content, inventory, promotional activity and projects.

    • Freelance (Self employed)

      Jun 2021 - Aug 2022
      Digital Marketing Specialist

      Digital Marketing advice, eCommerce website optimisations, branding advice, content management advice, keyword analysis, and planning.

    • Giltrap Group

      Sept 2021 - Oct 2022
      Digital Acquisition Specialist

    • Yellow New Zealand

      Oct 2022 - Sept 2023
      Digital Campaign Manager

    • Go Digital Marketing NZ

      Jan 2024 - now
      PPC and Digital Campaign Manager

    • Spark Foundry NZ

      Jul 2024 - now
      Senior Search Specialist

      Main clients, Samsung NZ, Westpac NZ

  • Licenses & Certifications

  • Volunteer Experience

    • Digital Content Advisor & Coordinator

      Issued by The Meeting Room Cafe on Nov 2017
      The Meeting Room CafeAssociated with Katharine H.