Danielle Cerna

Danielle Cerna

Sales Photographer

Followers of Danielle Cerna895 followers
location of Danielle CernaLas Vegas, Nevada, United States

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  • Timeline

  • About me

    Branding | Creative Direction | Marketing

  • Education

    • University of Nevada-Las Vegas

      2009 - 2013
      Bachelor's Degree Art/Art Studies, Graphic Design with a Minor in Art History

      Activities and Societies: Alpha Phi Gamma Cum Laude

  • Experience

    • SharpShooter Imaging

      Feb 2011 - Feb 2013
      Sales Photographer
    • University of Nevada-Las Vegas

      Feb 2013 - Dec 2013
      Art Intern

      Office of Online Education Graphics Intern

    • JBWKZ Companies (JABBAWOCKEEZ)

      Aug 2013 - Nov 2014
      Designer

      I was in charge of designing marketing material, digital and printed advertisements, and paraphernalia for the Jabbawockeez. I also designed their online store, produced tech packs, and designed swag and clothing for their residency show at the Luxor hotel.

    • Provident Trust Group

      Nov 2014 - May 2016
      Lead Communications Designer

      I led our marketing team's efforts in solidifying the brand persona at a Provident but also found creative ways to market and brand ourselves. I was responsible for creating a bank of both printed and digital collateral, produced compelling educational animated videos, and established the social media presence when social media marketing was up and coming.

    • P2K Labs

      May 2016 - Feb 2020
      • Creative Director

        Jan 2017 - Feb 2020
      • Visual Designer

        May 2016 - Jan 2017
    • P2klabs

      Feb 2020 - Feb 2023
      Director of Design

      I was the Director of Design at a digital agency where I led the creative team in delivering brand strategies and designs. We collaborated with entrepreneurs and start-up businesses to build their corporate and visual brands. From corporate identities to web design, identity systems, and product launches, my experience included everything from business strategy to design ideation.

    • CleanSpark

      Feb 2020 - Feb 2023

      My primary focus as a Director of Marketing was on branding and design. As our company transitioned away from being in the microgrid and energy technology space, I was tasked with reinventing the brand which is now one of the top 5 pubicly-traded bitcoin miners in America. I planned, designed, developed, and managed the creative team of a $200 million technology company over a few years.

      • Director of Marketing & Design

        Apr 2022 - Feb 2023
      • Director of Design

        Feb 2020 - Apr 2022
    • Studio Cernaz

      Feb 2023 - now
      Founder & Creative Director
    • Uniquely Driven

      Aug 2024 - now
      Creative Director
  • Licenses & Certifications

    • User Experience (UX) Design: Human Factors and Culture in Design

      Tsinghua University
      Jan 2019
      View certificate certificate
    • Interactivity with JavaScript

      University of Michigan
      Mar 2019
      View certificate certificate
    • Advanced Styling with Responsive Design

      University of Michigan
      Mar 2019
      View certificate certificate