Experience

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  Freelancer

  Jan 2016 - Jan 2017

  Freelance writer

  1. Produced diverse content on topics ranging from health to relationships, tailored to client specifications for blogs, assignments, and company projects.2.Conducted thorough research to ensure the accuracy and relevance of content, meeting client standards and deadlines.3. Edited and refined articles, ensuring clarity, coherence, and alignment with client guidelines.4. Managed multiple projects independently, delivering high-quality content consistently within set timelines.5. Built client relationships through clear communication and adherence to project requirements, securing repeat business. Mostrar menos

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  Crystallite academy

  Jan 2018 - Mar 2018

  Teaching assistant

  1. Assisted lead teachers in classroom activities, ensuring an engaging and supportive learning environment.2. Organized and facilitated extracurricular activities, including creating crafts like Origami Butterflies for students to gift on Valentine’s Day.3. Provided one-on-one tutoring for students requiring additional support, improving comprehension and academic performance.4. Coordinated classroom resources, helping maintain a structured and organized educational setting.5. Supported the development of lesson plans and educational activities, enhancing student engagement and learning outcomes. Mostrar menos

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  Graced beaded beauty

  Mar 2018 - Sept 2018

  Entrepreneur

  1. Designed and crafted intricate, bespoke beaded jewelry, showcasing artisanal techniques and creativity.2. Promoted and sold jewelry via WhatsApp and Instagram, effectively expanding customer reach and driving sales.3. Managed financial records, maintaining accurate bookkeeping for business expenses and revenue.4. Built customer relationships through personalized service, enhancing brand loyalty and customer satisfaction.5. Developed marketing strategies tailored to social media platforms, increasing brand visibility. Mostrar menos

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  Kenya institute of organic farming

  May 2019 - Jul 2019

  Garden intern

  1. Trained extensively in organic farming techniques, gaining hands-on experience in sustainable practices suited for smallholder farmers.2. Assessed and selected suitable organic tilling methods for various crops, implementing effective soil preparation techniques.3. Sowed seeds and maintained plant health through consistent watering and care, supporting optimal growth in line with organic principles.4. Assisted in preparing and managing garden beds, contributing to a productive learning environment for sustainable agriculture.5. Documented and monitored plant growth stages, enhancing knowledge of crop cycles and organic farming methodologies. Mostrar menos

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  Ewaso lions

  Jul 2019 - Jan 2019

  Social media intern

  1. Developed creative Instagram content ideas reflecting organizational events, enhancing online engagement with conservation activities.2.Produced videos and interactive content, including a popular Lion Day game, “What Ewaso Lion Are You?”, to educate and engage followers on lion conservation.3. Conducted social listening to monitor and respond to community feedback, fostering positive interaction and supporting Ewaso Lions' mission.4. Collaborated with team members to align social media strategies with conservation goals, ensuring content supported the organization's initiatives.5. Assisted in planning and executing digital campaigns, increasing social media traction and broadening audience awareness. Mostrar menos

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  Kenya national bureau of statistics

  Sept 2019 - Sept 2019

  Enumerator

  1. Informed civilians on the significance of the 2019 Census, fostering public cooperation and understanding of the census’s impact.2. Maintained strict confidentiality by ensuring only authorized individuals were present during responses, safeguarding data integrity and respondent privacy.3. Conducted thorough interviews with households, asking census questions and probing for accuracy to ensure data reliability.4. Recorded and verified census data, maintaining meticulous attention to detail to support accurate national statistics.5. Collaborated with a team of enumerators in fieldwork operations, adapting to diverse community settings to achieve survey goals. Mostrar menos

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  Wildnow foundation

  Jul 2020 - Sept 2020

  Content creator

  1. Developed engaging post ideas and authored articles on conservation topics for the website, raising awareness on critical issues impacting African wildlife.2. Sourced and recruited additional content creators to contribute to the blog, expanding the range of topics and voices featured.3. Conducted research on trending conservation topics to ensure content relevance and attract a broader audience to the website.4. Edited and proofread blog submissions, ensuring consistency in tone and accuracy, aligning with WildNow’s conservation message.5. Collaborated with social media volunteers to promote published articles, enhancing online engagement and driving traffic to the website. Mostrar menos

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  Wildlifedirect inc

  Sept 2020 - Jan 2020

  Social media intern

  1. Developed creative content ideas for Instagram Stories to promote WildlifeDirect's weekly children’s newsletter, boosting engagement among young audiences.2. Edited and refined weekly kids’ newsletters, enhancing readability and ensuring alignment with WildlifeDirect’s conservation mission.3. Created promotional content for the TV show My Wild Africa, increasing visibility and encouraging viewership.4. Tracked social media metrics using Excel, leading to measurable growth in engagement, particularly on Instagram, during the internship period. Mostrar menos

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  Colobus conservation

  Jun 2021 - Jan 2021

  Social media fellow

  1. Developed engaging social media content promoting primate conservation, effectively raising awareness and driving follower interaction on multiple platforms.2. Executed content strategies for the annual charity event, Golf on the Beach, contributing to fundraising efforts and securing approximately $3,000 in donations.3. Enhanced social media profiles by updating bios on Instagram and Twitter, boosting brand appeal and attracting new followers.4. Created targeted email campaigns through MailChimp for fundraising, increasing donor participation and engagement levels.5.Analyzed social media metrics to assess content effectiveness, applying data-driven improvements to expand reach and deepen engagement. Mostrar menos

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  Alx_africa

  May 2022 - May 2023

  1. Analyzed quantitative data from marketing campaigns, providing daily performance updates that contributed to the acquisition of over 300,000 ALX learner leads across diverse markets.2. Developed a detailed playbook of all marketing processes, streamlining team operations and enhancing overall efficiency.3. Monitored and optimized task flows within the Marketing team, creating comprehensive reports to track progress and identify process improvements.4. Created targeted content for ALX Africa’s Instagram and Facebook platforms, specifically tailored for audiences in Nigeria, Ghana, Rwanda, South Africa, Egypt, Kenya, Morocco, and Ethiopia.5. Engaged actively with the community by managing an average of 50 daily comments, fostering brand loyalty and positive audience interactions.6. Collaborated cross-functionally with marketing, creative, and data teams to ensure alignment and efficiency in campaign execution.7. Supported remote marketing operations, coordinating virtual resources to facilitate smooth project management and timely updates. Mostrar menos 1. Analyzed quantitative data from marketing campaigns, delivering daily performance updates that contributed to acquiring over 300,000 ALX learner leads across multiple verticals.2. Developed a comprehensive playbook documenting team processes, significantly enhancing system optimization and operational efficiency.3. Monitored and streamlined team tasks, producing detailed reports to track progress and recommend improvements for process enhancement.4. Coordinated cross-functional collaboration to ensure smooth workflows, supporting both marketing and operational goals with attention to detail and effective communication.5. Contributed to ALX’s expansion within African markets, leveraging insights and strategic planning to align operations with regional demands. Mostrar menos

  • Social Media Marketing Fellow

    Jan 2023 - May 2023

  • Operations Fellow

    May 2022 - May 2023
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  Workspace global

  May 2022 - Jan 2023

  Marketing assistant

  1. Organized and managed the CEO’s calendar, optimizing daily schedules to ensure efficient time management and uninterrupted workflow.2. Oversaw incoming communications, responding professionally on behalf of the CEO, which facilitated timely and effective interactions.3. Developed LinkedIn content to enhance the CEO’s brand presence, achieving a 30% increase in engagement and broadening audience reach.4. Maintained and regularly updated company databases and contact lists, ensuring data integrity and adherence to confidentiality standards.5. Collaborated with cross-functional teams to align administrative support with company goals, fostering a cohesive and productive remote work environment.6. Coordinated remote meetings and virtual team events, contributing to streamlined communication and effective project management.7. Provided project support by organizing digital resources and tracking project timelines, assisting in the timely delivery of creative projects. Mostrar menos

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  Openspace global

  Jan 2023 - Jan 2023

  Sales specialist

  1. Designed and executed a robust sales pipeline using Apollo, scheduling 30 sales meetings with an estimated revenue potential, resulting in two successful deals.2. Developed data-driven sales reports, providing actionable insights that informed strategic decisions and optimized sales performance.3. Created and distributed targeted newsletters via Mailchimp and hosted webinars to foster client relationships, driving ongoing engagement and satisfaction.4. Supported the organization’s first event in Kenya, contributing to planning, coordination, and on-ground execution, enhancing brand visibility and client interaction.5. Conducted comprehensive market research to understand client needs, adapting sales tactics to align with customer preferences and improve closing rates.6. Identified and qualified high-potential sales leads, effectively managing the sales funnel to increase conversion rates and meet revenue objectives.7. Engaged with a global network of prospects remotely, utilizing virtual tools to strengthen connections and facilitate seamless remote sales operations. Mostrar menos

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  Aramweer organics

  Jun 2023 - now

  Social media manager

  1. Spearheaded targeted social media campaigns for major events like Valentine's Day and International Women's Day, driving a 50% boost in social media impressions and acquiring 500 new followers within six months.2. Coordinated social media strategies, optimizing influencer collaborations to increase engagement and brand awareness across Instagram and TikTok.3. Enhanced content performance through A/B testing, identifying that video formats outperformed static posts and achieving an 80% improvement in engagement rates.4. Directed social media efforts across Instagram, TikTok and LinkedIn, with TikTok experiencing the highest engagement rate increase at 70%.5. Developed and maintained the brand’s online retail platform via GoDaddy, integrating features like user reviews and live chat support to elevate user interaction and satisfaction.6. Utilized Google Analytics and platform insights to analyze campaign results, guiding data-informed strategy adjustments to improve outreach.7. Established and managed affiliate programs with targeted influencers, successfully broadening reach and amplifying brand credibility. Mostrar menos

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  Afroquality

  Jun 2023 - now

  Social media manager

  1. Led data-driven social media campaigns across multiple platforms, resulting in a 40% increase in monthly engagement and a gain of 600 new followers within five months.2. Coordinated virtual marketing initiatives, enhancing remote team collaboration to drive consistent brand messaging and increase community interaction by 25%.3. Conducted content performance analysis, discovering that short-form video content outperformed images by 75% in engagement, which informed future content strategy.4. Managed cross-platform social media channels, with Instagram and LinkedIn experiencing the highest engagement increases, supporting growth in audience retention. Mostrar menos