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Alexandra Anton

Alexandra Anton

Technical Translator

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location of Alexandra AntonBucharest, Romania

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  • Timeline

  • About me

    Customer Success Engineer | Digital Experience | Adobe Experience Platform

  • Education

    • Polytechnical Institute Bucharest, Romania

      2002 - 2007
      Undergraduate Computer Science

    • Colegiul National Iulia Hasdeu

      1993 - 2001

  • Experience

    • Business Information Systems

      Jan 2005 - Jan 2007
      Technical Translator

      • Translated IBM technical documentation from English to Romanian

    • S&T Romania

      Jan 2007 - Jan 2011
      Business Analyst & Developer

      Analyst and developer for projects and applications like: a module managing authorization and accreditation workflows in the national education system for the Ministry of Education, an Emergency Management System for the Romanian Government, web application package offering forms services on mobile phones (Formotus).

    • Transiris

      Mar 2012 - Nov 2014

      - As part of a large team, designed and implemented Unica from scratch at Cisco Systems- Architected and developed complex configurations and solutions for the marketing platform- Devised, implemented, and evangelized advanced marketing techniques such as scoring and nurturing- Performed basic and advanced training for all global Unica campaign execution specialists at Cisco- Performed advanced campaign design training for Demand Generation planners in the US, Europe and Asia- Designed and deployed complex always-on, cross-channel, multi-wave campaigns- Configured and implemented web-based engagement scoring using web analytics (NetInsight) Show less

      • Marketing Automation Consultant - Thermofisher Scientific

        Jul 2014 - Nov 2014

      • Business Analyst - Cisco Systems

        Mar 2012 - Jul 2014

    • Deutsche Bank Global Technology

      Nov 2015 - Jul 2016
      Functional Specialist - Anti Financial Crime

      Conducted functional analysis for internal applications related to Anti Financial Crime and Anti Bribery and Corruption. My primary responsibilities included the thorough elaboration and development of User Stories, as well as the formulation of concepts, specifications, and data flows to support agile delivery teams.

    • Netcentric, A Cognizant Digital Business

      Sept 2016 - Jul 2023

      As a Marketing Technology Engineer, I was part of the delivery teams for international client projects, some of them associated with Fortune 500 companies. My main roles consisted of developer and technical lead for Adobe Campaign Classic implementations, however, I was also a developer for internal projects involving Adobe Experience Platform, Adobe Journey Optimizer, and Microsoft Azure.My responsibilities included:Leading Adobe Campaign implementation, ensuring seamless integration with existing systems.Customizing Adobe Campaign to meet business requirements, covering workflows, templates, and data structures.Collaborating with solution architects to align system design with overall technology and business architecture.Overseeing data integration for accurate customer data capture and utilization in marketing campaigns.Implementing data hygiene practices and troubleshooting data-related issues.Developing automation scripts and code for Adobe Campaign's functionality and integration with other systems.Optimizing Adobe Campaign's performance by resolving bottlenecks and implementing efficiency improvements.Providing technical support for end-users and collaborating with the IT team to resolve issues.Ensuring security measures for customer data compliance and staying updated on Adobe Campaign features.Conducting training sessions for internal users and maintaining technical documentation.Collaborating with teams to align technical solutions with business goals.Communicating effectively with both technical and non-technical stakeholders.Developing internal tools for code deployment automation and API testing.Managing releases within the CI/CD flow using automated tools. Show less As a Marketing Technology Consultant for various Adobe Campaign Classic client implementation projects, my responsibilities consisted of: - aligning business objectives with technical functionalities- gathering requirements through collaborative sessions with marketing and IT teams- translating these needs into detailed technical specifications- configuration and implementation of the specifications as part of the delivery team- conducting demos, delivering presentations and proof-of-concepts to the client- hands-on training and continuous support to end-users for a smooth transition to an optimal utilisation of the platform Show less

      • Marketing Technology Engineer

        Feb 2018 - Jul 2023

      • Marketing Technology Consultant

        Sept 2016 - Jan 2018

    • Adobe

      Aug 2024 - Oct 2025
      Customer Success Engineer

  • Licenses & Certifications