Smiti Patni

Experience

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  The Ladies Compartment

  Aug 2017 - Nov 2017

  • Fashion Stylist

    Aug 2017 - Nov 2017

  • Illustrator

    Aug 2017 - Nov 2017
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  Wear is the discussion

  Nov 2017 - Nov 2017

  Social Media Marketing
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  Guapa

  Mar 2018 - Jun 2018

  Fashion Business Intern
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  The Loom

  Apr 2018 - Apr 2018

  Freelance Content Creator

  Content Creation for The Loom's online portal.

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  LOVESTRUCKCOW

  Jun 2019 - Jul 2019

  Marketing And Public Relations Intern

  Demonstrated ownership of Social Media Calendars for clients. Conducted targeted research for influencers and VIPs for each of Lovestruckcow’s clientsPlanned and Assisted on Campaign and E-Commerce Shoots. Closely analyzed results to inform the team of noticed trends, successes, and opportunities

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  J. Mendel

  Jan 2020 - May 2020

  Marketing And Public Relations Intern

  Assisted on editorial and VIP requests for all clients and follow up on sample loan returns.Managed collection inventory, logged incoming and outgoing sample loans in Shopify Database.Pitched ideas to keep the social channels relevant to the Internet landscape and the customer’s mindset.Assisted with mailings and gifting to Editors, VIPs and Influencers.

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  Tilfi Banaras

  Jul 2020 - Sept 2020

  Fashion Communication Intern

  Launched new collections through visual assets supported by creative copywriting.Assisted on Social Media and Email Marketing.

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  Good Earth

  Sept 2020 - Feb 2021

  Content Marketing Intern

  Helped manage overarching social media campaign strategy and execution.Developed content as needed based on marketing briefs through campaign research, moodboarding, styling and storytelling.Post-campaign analysis through monthly, quarterly decks and contributed to cross-functional social team documents.

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  Remake.world

  Feb 2021 - Nov 2024

  Ambassador

  Remake is a global advocacy organization fighting for fair pay and climate justice in the clothing industry.

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  LEAVE YOUR MARK COMMUNITY

  May 2021 - Nov 2024

  Member

  The LEAVE YOUR MARK COMMUNITY was founded by Aliza Licht to cultivate the professional development, networking, and mentorship needed to succeed in the working world. Aliza is the best-selling author and podcast host of LEAVE YOUR MARK, as well as a marketing professional. Aliza was listed in the New York Times as one of America's Top Mentors and Business Insider's Top 20 Career Coaches.

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  Tulio

  Jan 2023 - Aug 2024

  Brand Manager

  As the Brand Manager at Tulio, I lead the development and execution of a comprehensive brand strategy that aligns with company objectives and market trends, aiming to solidify Tulio’s reputation as a luxury soft furnishings brand. I work closely with design, production, and sales teams to turn our brand vision into compelling product offerings that resonate with our target audiences.I drive integrated marketing campaigns using digital channels, brand partnerships, and experiential events to boost brand awareness and engage customers. My role involves cultivating and maintaining relationships with key stakeholders, including media outlets, to enhance brand visibility and build strategic alliances.I analyze market research and consumer insights to uncover emerging opportunities and refine our brand messaging, ensuring it remains relevant across diverse markets. By monitoring and evaluating campaign performance metrics, I apply data-driven insights to optimize marketing strategies and maximize ROI.Additionally, I oversee the design direction, ambience, and hospitality at events and Tulio Studios, collaborating with media houses, exhibition designers, and architects. I also manage SEO, website, and content marketing agencies to provide in-house support and strategic guidance. Show less

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  See And Say

  Aug 2024 - now

  Founder & Director