Alexis Ruhl

Experience

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  Hitchcock Design Group

  Jun 2019 - Aug 2019

  Marketing Intern

  • Developed and organized creative assets such as project profile sheets, project proposals, and project photography using the Adobe Creative Suite• Captured high-quality and stylistic photographs of projects for use in proposals and campaigns

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  Sycamore Integrated Health

  Mar 2021 - Jun 2022

  Marketing Manager

  • Collaborated with doctors to curate an educational and personal social media strategy that improved the engagement by 37% across platforms. This included infographics, short form videos, and blog posts.• Designed and managed the development of a brand new website, creating an educational resource for the public to access information about treatments and services. • Developed and implemented a comprehensive SEO strategy to ensure the website was easily discoverable and highly visible to search engines.• Enhanced patient retention and customer experience by building out and maintaining the Customer Relationship Management (CRM) software, using automation for follow up text messages, emails, and phone calls for more than 4,000 patients. Show less

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  Hoffman Estates Park District

  Jun 2022 - Dec 2023

  Communications & Marketing Manager

  • Managed and executed two email newsletters per week to an audience of 30k, maintaining a 40% open rate and a 3% click rate, alongside several segmented email campaigns. • Curated and implemented a strategic social media calendar generating brand awareness and sales using a minimum of two posts per day to a cumulative audience of 160k followers.• Designed eye-catching and impactful promotional materials such as flyers, posters, brochures, marquees, and more that increased brand awareness, sales, and facility traffic. Show less

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  Fox Valley Special Recreation Association

  Dec 2023 - now

  Marketing & Outreach Manager