Maria Cristina Sponholz Leal

Maria Cristina Sponholz Leal

Marketing And Public Relations Specialist

Followers of Maria Cristina Sponholz Leal1000 followers
location of Maria Cristina Sponholz LealMadrid, Community of Madrid, Spain

Connect with Maria Cristina Sponholz Leal to Send Message

Connect

Connect with Maria Cristina Sponholz Leal to Send Message

Connect
  • Timeline

  • About me

    Ads Account Manager @Netflix | Ex-Google

  • Education

    • Udacity

      2018 - 2018
      Nanodegree Digital Marketing
    • The University of Chicago Booth School of Business

      2023 - 2023
      Certificate Behavioral Sciences
    • IGTI

      2018 - 2019
      Master of Business Administration - MBA Digital Markerting
    • Universidade Federal de Santa Catarina

      2011 - 2016
      Bachelor's degree Dentistry
  • Experience

    • Grupo All

      Aug 2012 - Jun 2014
      Marketing And Public Relations Specialist

      Developed PR strategies for events and venue promotionBuilt and maintained customer database"

    • Clinica Odontologica Dra. Simone Leal

      Aug 2015 - Aug 2018
      Dentist

      Practiced general and restorative dentistryManaged patient relationships and treatment plans

    • RIBES Y CASALS

      Feb 2019 - Nov 2019
      Digital Marketing Manager

      •Developed and executed SEO strategies to improve search engine rankings and increase organic traffic to e-commerce website.•Crafted compelling and persuasive content.•Managed and optimized social media channels leveraging data-driven insights to refine strategies.•Designed and executed targeted email campaigns to increase customer retention and conversion rates.•Provided translations from Spanish to Portuguese and English, ensuring consistent and culturally relevant messaging across markets. Show less

    • Domestika

      Nov 2019 - Sept 2022

      •Played a key role in marketing expansion, contributing to the establishment of the company in 8 new markets.•Conducted market research and competitive analysis to inform strategic decisions.•Generated data-driven insights to optimize user acquisition.•Orchestrated and executed comprehensive media strategies across multiple platforms.•Created and implemented growth strategies across multiple channels.•Analyzed user behavior and adoption metrics to optimize marketing strategies.•Coached and mentored team members.•Established regular communication with key stakeholders to keep them informed. Show less

      • Lead Digital Marketing Specialist

        Jan 2022 - Sept 2022
      • Digital Marketing Specialist

        Nov 2019 - Dec 2021
    • Google

      Oct 2022 - Mar 2024
      Product Specialist Display & Video Specialist

      • Achieved recognition for exceptional contributions to YouTube revenue growth in 2023, earning the prestigious EMEA YouTube Sales Award.•Managed strategic partnerships with major EMEA advertisers, including P&G, L'Oréal, Pernod Ricard, Pepsi, and Heineken.•Developed proposals and media plans aligned with client's marketing and business objectives.•Conducted performance analysis and optimization across multiple digital media campaigns.•Collaborated with sales and product teams to drive product adoption and revenue growth.•Conducted market research and data analysis to generate actionable insights.•Maintained regular communication with key stakeholders to provide updates on projects. Show less

    • ShowHeroes

      Mar 2024 - Jun 2024
      Senior Sales Manager

      • Developed and executed strategic sales plans for programmatic advertising solutions.• Contributed to business strategy development and market growth initiatives.• Managed key stakeholder relationships.

    • Netflix

      Jun 2024 - now
      Account Manager

      • Manage top-tier and strategic accounts.• Drive end-to-end campaign execution from planning to post-campaign analysis.• Drive product adoption and client success for Netflix's advertising.• Collaborate with cross-functional teams to create custom creative assets and implement effective campaign optimization strategies.• Partner with the product team to improve product features and develop new offerings.•Manage complex stakeholder relationships with external partners and internal teams. Show less

  • Licenses & Certifications