David Foster

David Foster

SEAT Product Marketing Assistant

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location of David FosterSan Francisco, California, United States

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  • Timeline

  • About me

    Partnerships at Adyen πŸš€ 🟩

  • Education

    • Northallerton Colege

      2004 - 2008
      GCSE & A-level Geography, History & English Literature
    • Leeds Beckett University

      2009 - 2013
      BA HONS Business Studies Marketing, Branding and Relationship Management
    • MIT Sloan School of Management

      2020 - 2020
      Organizational Design for Digital Transformation - Short Course
  • Experience

    • Volkswagen Group UK Ltd

      May 2011 - Jun 2012
      SEAT Product Marketing Assistant

      I joined SEAT as part of a 12-month placement with the Volkswagen Group.The experience covered a broad range of learning in both Product and Communication Marketing.Responsibilities included:- analysis of UK automotive market- project management - agency brief writing- agency managementI was also able to earn the trust of my superiors and secure a Β£100,000 budget for a brand awareness project which I went on to lead on behalf of the brand. The experience exposed me to agency life and industry experts which laid the foundations for future career steps. Show less

    • Volkswagen Group UK Ltd

      Sept 2013 - May 2015

      My second year of the Volkswagen Group UK graduate scheme was spent in the Audi Digital team.Key responsibilities included:- Management of agency relationships- Overseeing the re-design of a section of the website - Running projects with multiple internal stakeholders- Forming proposal of an affiliate/influencer programme - App development management- Leading a project aimed at monetising the website - Championing an internal digital culture through the creation of a transformation programme Show less Year one of the Volkswagen Group UK Graduate Scheme.Reporting to the IT Strategy and Group Liaison Manager, I was responsible for:- Relationship building- Cross-departmental collaboration- Company-wide IT report architecture- Project management- Management of cultural eventsGiven my interest in digital and working with agencies, plus my knowledge of the SEAT brand, this was seen as a perfect opportunity to develop my technical understanding whilst utilising my softer skills. Show less

      • Audi Digital Marketing Executive

        Sept 2014 - May 2015
      • IT Strategy & Group Liaison Executive

        Sept 2013 - Sept 2014
    • Somo Global

      Jul 2015 - Dec 2017

      Responsibility for the digital transformation of key client, Audi UK. Applied existing automotive knowledge and leadership to oversee the delivery of an annual programme of work by a retained team of 12.Also perfected skills in budgeting, forecasting, and c-level stakeholder management. A new focus on utilisation led to significant improvements to efficiencies in the development team which benefited both agency and client. Highlights include the development of an all-new Beta website, multiple app-based tools improving sales and customer experience in the dealer network and various 'inspiration presentations' at company events. Show less Responsibility for supporting the account team and the enhancing of digital capabilities of two departments at key client, Audi UK.A broad focus across a multi-faceted client and a dynamic agency taught me the necessities of client management and how to get the most out of an agency. By demonstrating a passion for technology and automotive, I was also able to support project teams in securing budget for significant digital programmes of work including AR, VR, app-based solutions and website enhancements. Show less

      • Client Solutions Director

        Apr 2017 - Dec 2017
      • Senior Client Solutions Manager

        Apr 2016 - Apr 2017
      • Account Manager

        Jul 2015 - Apr 2016
    • Monstarlab

      Jan 2018 - Jul 2024

      Leading the UK expansion of a global mobile app specialist, I am building dynamic teams around the most exciting projects for the most respected clients in the country. Supported by a highly skilled and available global workforce, I am able to provide clients with an opportunity to realise an entirely new rate of scale and growth in their digital capabilities. Our provision of exceptional strategy, solutions, and services is leading to long-lasting relationships which will benefit our clients over years to come. Show less

      • VP of Growth

        Feb 2024 - Jul 2024
      • Director of Growth, North America

        Jul 2023 - Feb 2024
      • Managing Director, MENA

        Feb 2021 - Jul 2023
      • Senior Client Director | MENA Region

        Feb 2020 - Feb 2021
      • Client Director | MENA Region

        Jan 2019 - Feb 2020
      • Client Director | UK

        Jan 2018 - Jan 2019
    • Adyen

      Jul 2024 - now
      Senior Alliances Partner Manager
  • Licenses & Certifications

    • Executive Certification

      Singularity University
      Nov 2023
  • Volunteer Experience

    • Supporter

      Issued by New Life Ghana on Jul 2012
      New Life GhanaAssociated with David Foster