Viktoriya A.

Viktoriya A.

Followers of Viktoriya A.310 followers
location of Viktoriya A.New York, New York, United States

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  • Timeline

  • About me

    AI-Powered Marketing & Operations Specialist | Expert in Lead Generation, B2B Marketing and Data Analysis | Leveraging AI & automation to optimize workflows and drive growth

  • Education

    • Baruch College

      2013 - 2018
      Bachelor of Business Administration - BBA Computer and Information Sciences, General
  • Experience

    • PandoLogic

      Sept 2017 - Mar 2024

      Coordinated and optimized high-value paid B2B recruiting/lead generation campaigns, consistently exceeding CPC, CPA, and ROI targets, while driving international operational efficiency through advanced data analysis, centralized SOPs, and comprehensive team development. Specialized in driving revenue growth through the creation of Salesforce-integrated client web inquiry forms, scaling processing capacity by +200%, and independently troubleshooting XML feeds, ensuring rapid solutions and record-setting support case turnaround times for heightened client satisfaction and retention. Led data-driven decision-making through spearheading Excel and SQL projects, craft sophisticated client job sites with HTML, CSS, Bootstrap, and JavaScript, and adeptly resolved daily technical, billing, and software issues for a diverse client base of over 300.

      • Senior Campaign Manager

        Feb 2021 - Mar 2024
      • Technical Operations Analyst

        Oct 2018 - Jan 2021
      • Junior Data Analyst

        Sept 2017 - Sept 2018
    • Dirty Labs

      Apr 2024 - Aug 2024
      Growth Marketing Analyst

      Optimized growth and acquisition strategies for a premium laundry brand (DTC & wholesale), leveraging SEO/SEM, influencer marketing, and paid media across Google, Facebook, and Amazon to drive higher ROAS and lower CPA.

    • Hudson Health

      Dec 2024 - Jan 2025
      AI Marketing Operations Specialist

      Conducted AI-driven competitive marketing research across websites, social media, and ads, delivering strategic recommendations and implementing automation solutions to optimize performance, enhance customer engagement, and maximize marketing ROI.

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Viktoriya A.
      MVP / Most Valuable PandoPal PandoLogic Dec 2022 Annual "Most Valuable PandoPal" award, given to the person in each division that best demonstrates what it means to be an outstanding part of the team.